PHD has been named Media Network of the Year at the 2025 Festival of Media Latin America Awards. The network won the title after winning five category awards at the ceremony in Miami. The agency was also Highly Commended in five other categories.
PHD’s most-awarded campaign was ‘Me Feat. Me’, a campaign for Nosotras by PHD Chile, which launched the world’s first transgender musical self-duet (where a trans artist sang with his pre-transition self — turning a personal story into a powerful act of inclusion and visibility for Chile’s trans community).
The campaign won gold for The Bravery Award and Best Music Marketing Campaign and was Highly Commended in three other categories: Best Event or Experiential Campaign; Best Response Campaign; and Inclusive Campaign of the Year.
PHD’s other wins were for the following clients and campaigns: Medalla Light, ‘Found in Translation’ (PHD Puerto Rico); Volkswagen, ‘VW 70 Years of Stories’ (PHD México); and Puma Pris, ‘Puma Pris 2.0’ (PHD Costa Rica).
Created in 2010, the Festival of Media Latin America Awards benchmarks and celebrates the best media work from Latin America. Its juries and judging processes are revered throughout the region and regarded as the most important media awards programme in Latin America.
PHD’s full list of winners at the 2025 Festival of Media LATAM Awards were:
GRAND PRIX:
- Agency Network of the Year: PHD
WINNERS:
- Best Communications Strategy: Medalla Light, ‘Found in Translation’ (PHD Puerto Rico)
- Best Distribution and Amplification of Content: Volkswagen, ‘VW 70 Years of Stories’ (PHD México)
- Best Launch or Relaunch Campaign: Puma Pris, ‘Puma Pris 2.0’ (PHD Costa Rica)
- Best Music Marketing Campaign: Nosotras, ‘Me Feat. Me’ (PHD Chile)
- The Bravery Award: Nosotras, ‘Me Feat. Me’ (PHD Chile)
HIGHLY COMMENDED:
- Best Distribution and Amplification of Content: Ringo, ‘#ElRingoRiga: Adopting a New Approach to Product Placement’ (PHD Colombia)
- Best Event or Experiential Campaign: Nosotras, ‘Me Feat. Me’ (PHD Chile)
- Best Response Campaign: Nosotras, ‘Me Feat. Me’ (PHD Chile)
- Creative Use of Media: Medalla Light, ‘Found in Translation’ (PHD Puerto Rico)
- Inclusive Campaign of the Year: Nosotras, ‘Me Feat. Me’ (PHD Chile)
Taken from: https://www.phdmedia.com/phd-crowned-media-network-of-the-year-at-the-2025-festival-of-media-latam-awards/