We’re thrilled to share that Porsche has joined the adam&eveDDB family. There are few automotive marques that embody such passion, precision, and pride. As Porsche’s new U.S. Agency of Record, we’re honored to help shape the next chapter of one of the world’s most iconic brands across two key areas: national brand support and local dealer retail activation, giving us the opportunity to connect feeling and performance at every level of the brand experience.
Ayesha Coker, Vice-President, Marketing, Porsche Cars North America, said: “As we begin to write our next chapter, we sought a creative agency that can best capture the emotion, excitement, and growing enthusiasm around our iconic and innovative cars. After a rigorous competitive review, adam&eveDDB proved to be the ideal partner. We are excited to get to work.”
On behalf of the adam&eveDDB team, Laura Cona, commented, “Porsche is not just a brand, it’s an icon infused with precision, passion, and purpose. We’re beyond thrilled to collaborate with a company that defines excellence in both performance and emotion. Together, we’ll create ideas that not only move people to drive but inspire them to feel.”
Here’s to a partnership fueled by emotion, performance, and a frontier of bold creativity.
Taken from: https://www.ddb.com/news/adameveddb-new-york-is-announced-as-porsches-new-agency-of-record/