New study from MSL uncovers major differences in what and who influences employees’ opinions about their employers based on where…
Browsing: Trend setters
Ashik Ashokan, head of WARC Advisory, APAC, is an award-winning strategist who has formulated brand, business, and marketing strategies for…
From the fresh scent of genda phool in the air to the glittering lights adorning homes, people are getting ready…
Merkle Response Management Group (Merkle RMG), a subsidiary of Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, announces the launch of…
In 1987, DDB chairman Emeritus Keith Reinhard composed the Four Freedoms to strengthen DDB’s creative culture. Since their inception, the…
Innovation within the social media space is rapid and any great advantage is fleeting as competitors see what works and…
“Unprecedented inflation”, “highest inflation rate in 40 years”, “peak inflation”, and “first waves of a recession shock” are just a…
The Metaverse. NFTs. Virtual humans. There’s no small amount of hype around these new forms of digital engagement, but how…
Jemma Gould, VP Sustainability and Communications at IPG, joined leaders from many of the world’s largest advertising companies and trade…
Companies making the greatest gains through digital transformation today are those with a strategically aligned C-suite, where executives have close…


