London / Santiago de Chile, June 2025 – The Saniss Awards, the international festival that celebrates the best in health, pharmaceutical, and wellness advertising has officially announced its 2025 winners, recognizing creative excellence in campaigns that positively impact communities through strategic communication in the health & wellness sector.
This year, participating agencies came from countries as diverse as Belgium, Finland, the United States, Canada, India, the United Kingdom, Spain, Brazil, Italy, South Africa, Argentina, Colombia, Chile, China, and Vietnam. The cases were evaluated by judges such as Samra Rehman (Marketing Manager, AstraZeneca), Catalina Cervantes (Marketing Manager, Laboratorios Bagó), Omar Orellana (External Communications and Reputation Manager Latam, Pfizer), Manuel Pizarro (Sr. Manager Digital & Customer Experience, Laboratorio Chile) Andrea Lizana (Marketing Manager, RedSalud), among others.
This year’s judges’ gathering took place on May 15 at the Hyatt Regency London – The Churchill, where judges such as Carlos E. Laureano (VML, Puerto Rico), Katie Langdon (Skin + Blister, United Kingdom), Tash Beecher (Syneos Health, United Kingdom), Dorothy Czylyski (No Fixed Address Health, Canada), Emese Gillotte (DDB Budapest, Hungary), Esteban Ibarra (Dentsu Creative, Chile), Jake Silverman (Digitas Health, United States) y Wid Souza (Ogilvy Health, United States) selected the winner of one Grand Prix, which was awarded to Ogilvy Mexico for its campaign “TEST-ICLES” for Fundación De Alba. This was the top award for 2025.
Finally, Saniss wrapped up its award season with an academic gathering on June 5 at Renaissance Hotel Santiago, Chile.
The agency of the year was Ogilvy Mexico, thanks to its standout participation with the case “TEST-ICLES”. The network of the year was Ogilvy, thanks to the memorable participation of the agencies Ogilvy Mexico and Ogilvy Bolivia. The brand of the year was Fundación De Alba. And Inbrax, Chile was named the independent agency of Saniss 2025.
Here is a list of all the winners of the 2025 Saniss Awards:
Grand Prix:
Ogilvy, Mexico | TEST-ICLES | Brand: Fundación De Alba | Category: HEALTH: Consumer Products and Services
Team: Joe Sciarotta, Liz Taylor, Keka Morelle, Rafael Reina, Marcela, Francisco, Eileen Dávila, Rebeca Rios, David Ontiveros, Horacio Genolet, Verónica Hernández, Marina Piacentini, Adriana Weinberg, Marina Gunther, Rosa Elena Arizmendi, Alejandra Rodríguez, Landy Millán, Paula Santiago, Paulina Villanueva, Laurie King, Karla Magallán, Armando Rosas, Juan Carlos Betancourt, Elena Álvarez, Isaac Pozos, Carlos Martínez, Verónica Carranza, Edgar González, Juan Pablo Organista, Jocelin Matias, Karen Castillejos, Danilo Bucio, Olín Garcés, Moises Curiel, Rebecca de Alba, Miryana Pérez, Artemisa Couto y Dr. Miguel Ángel Álvarez Avitia.
Gold:
Norlop VML, Ecuador | Divine Donation | Brand: Solca & Arquidiócesis Guayaquil | Category: Wellness – Services PR
Norlop VML, Ecuador | Divine Donation | Brand: Solca & Arquidiócesis Guayaquil | Category: Wellness – Services: Low Actions
Ogilvy, Mexico | TEST-ICLES | Brand: Fundación De Alba | Category: HEALTH: Consumer Products and Services – Social Media
Ogilvy, Mexico | TEST-ICLES | Brand: Fundación De Alba | Category: HEALTH: Consumer Products and Services – Campaigns
TBWA / Helsinki, Finland | Tampon FOR MEN | Brand: Vuokkoset – Menstrual Product | Category: HEALTH: Consumer Products and Services
CLV, Spain | Neocapilar launch | Brand: Neocapilar | Category: Health and Wellness Institutions and Establishments
Inbrax, Chile | Prevention Unboxer | Brand: Fundación ChileSinCáncer | Category: Sexual and Reproductive Health
Inbrax, Chile | Prevention Unboxer | Brand: Fundación ChileSinCáncer | Category: HEALTH: Consumer Products and Services
Thanks Agency, Mexico | Self-Exploration Jaina | Brand: MILC | Category: Health and Wellness Institutions and Establishments
Triunfo Sudler, Brazil | The Hug Measurement | Brand: Novo Nordisk | Category: Pharma
Silver:
BBDO, Guatemala | Aspirina Fortenite | Brand: Aspirina | Category: HEALTH: Consumer Products and Services
FCB Health London, an IPG Health Company, United Kingdom | Toxic Dips | Brand: The Rivers Trust | Category: Awareness
IPG Health Germany, an IPG Health Company | Ready When Sparks Fly | Brand: Hezkue | Category: Pharma
FCB Health Vybe, an IPG Health Company, Italy | Impossible Gym | Brand: Lilly | Category: Pharma
Havas Creative Poland / Publicis Warsaw | Fishing For Data | Brand: Bank BNP Paribas | Category: Animal Health: Digital / Mobile
Havas Creative Poland / Publicis Warsaw | Fishing For Data | Brand: Bank BNP Paribas | Category: Animal Health: Data / CRM
Ketchum, United Kingdom | Liming With Gran | Brand: Genomics England & University of Cambridge | Category: Awareness
Ketchum, United Kingdom | Liming With Gran | Brand: Genomics England & University of Cambridge | Category: Health and Wellness Institutions and Establishments
MAADMcCANN, Uganda | The Game of change – End Child Marriage | Brand: UNICEF | Category: Sexual and Reproductive Health
MCCann Buenos Aires, Argentina | Mrs. Sequeira | Brand: DULCOLAX | Category: HEALTH: Consumer Products and Services
McCann Health, Brazil | In cell | Brand: Needs Baby (RD Saúde) | Category: Mental Health
McCann Health, Brazil | In cell | Brand: Needs Baby (RD Saúde) | Category: HEALTH: Consumer Products and Services – HEALTH: SPOT / FILM
McCann Health, Brazil | In cell | Brand: Needs Baby (RD Saúde) | Category: HEALTH: Consumer Products and Services – HEALTH: FILM CRAFT
Ogilvy, Bolivia | X4 | Brand: Volkswagen | Category: Wellness
Ogilvy, Mexico | TEST-ICLES | Brand: Fundación De Alba | Category: Awareness
Ogilvy, Mexico | TEST-ICLES | Brand: Fundación De Alba | Category: HEALTH: Consumer Products and Services
VML Health, Italy | The Peeing People | Brand: Merck | Category: Pharma
TBWA / Helsinki, Finland | Tampon FOR MEN | Brand: Vuokkoset – Menstrual Products | Category: HEALTH: Consumer Products and Services
Medulla Communications, India | Handxiety 24/7 | Brand: Braintap | Category: Mental Health
Officer & Gentleman, Spain | The Clitoris Conquest | Brand: EasyToys | Category: Awareness
Thanks Agency, Mexico | Self-Exploration Jaina | Brand: MILC | Category: Awareness – Low Budget Actions
Thanks Agency, Mexico | Self-Exploration Jaina | Brand: MILC | Category: Awareness – Health outreach, inspiration, and awareness. One or two outlets
Thanks Agency, Mexico | Self-Exploration Jaina | Brand: MILC | Category: Wellness
Triunfo Sudler, Brazil | Yellow Street – Fight against Hepatitis C | Brand: AbbVie Portugal | Category: Pharma
VALOR, Peru | The Love Song You Didnt Know You Wrote | Brand: AMARAS | Category: Wellness – Product: PR
VALOR, Peru | The Love Song You Didnt Know You Wrote | Brand: AMARAS | Category: Wellness – Effectiveness
Inbrax, Chile | Prevention Unboxer | Brand: Fundación ChileSinCáncer | Category: Sexual and Reproductive Health
Inbrax, Chile | Prevention Unboxer | Brand: Fundación ChileSinCáncer | Category: Awareness
Inbrax, Chile | Prevention Unboxer | Brand: Fundación ChileSinCáncer | Category: Wellness
Black Box Productions, Canada | Inner Thoughts | Brand: One Stop Talk | Category: Mental Health
Brandcare Medical Advertising & Consultancy, India | Edema Gumboot | Brand: Cipla Dytor | Category: Pharma
Bronze:
McCann Health, Hong Kong | Men B – Infamous deadly kidnapper | Brand: GSK Bexsero | Category: Awareness
Alva Creative House, Uruguay | Story Salva vidas | Brand: Comisión Honoraria para la salud cardiovascular | Category: Health and Wellness Institutions and Establishments
NEXA, Brazil | Heroes of life | Brand: Heroes of life | Category: Wellness
Amen, Argentina | 20 Years, the same solution | Brand: AEROTINA RAFFO | Category: HEALTH: Consumer Products and Services
BeautifulBeast, United States | Inheritance Radio Campaign | Brand: Colon Cancer Coalition | Category: Wellness
Brandy Creativity & Technology, Costa Rica | Undercover Parasites | Brand: Corpeco | Category: Animal Health
Buenosaires Madrid, Spain | R3ST | Brand: Alianza por el sueño | HEALTH: Consumer Products and Services
PharmaSocial, Mexico | A New Vision for the Eyes of Thousands of Women | Brand: Splash Tears | Category: HEALTH: Consumer Products and Services
Rebold, Chile | Sobre la Mesa – The series that talks about HIV and STIs | Brand: Ministry of Health of Chile | Category: Sexual and Reproductive Health
Vega y Jaramillo Comunicaciones, Colombia | Abraza tu Mente | Brand: UNICEF | Category: Mental Health
Buzz Agencia Digital, Costa Rica | Lung Cam | Brand: ROCHE | Category: Alcoholism, Tobacco Addictions; Substance Use Disorders
Buzz Agencia Digital, Costa Rica | “Ma” | Brand: ROCHE | Category: Wellness
EML LATAM, Colombia | Recaptcha The Breast | Brand: Colombian League Against Cancer | Category: Innovation
Inzomnio Agency, Guatemala | NutriMatch | Brand: GNC | Category: Wellness
BBDO, Guatemala | Aspirina Fortenite | Brand: Aspirina | Category: HEALTH: Consumer Products and Services
BBDO, Guatemala | Aspirina Fortenite | Brand: Aspirina | Category: HEALTH: Consumer Products and Services – Low Budget Actions
Brandcare Medical Advertising & Consultancy, India | Edema Gumboot | Brand: Cipla Dytor | Category: Pharma
CLV, Spain | Neocapilar launch | Brand: Neocapilar | Category: HEALTH: Consumer Products and Services
Ketchum, United Kingdom | Liming With Gran | Brand: Genomics England & University of Cambridge | Category: Innovation
Ketchum, United Kingdom | Liming With Gran | Brand: Genomics England & University of Cambridge | Category: Wellness
MAADMcCANN, Uganda | The Game of change – End Child Marriage | Brand: UNICEF | Category: Sexual and Reproductive Health
MAADMcCANN, Uganda | The Game of change – End Child Marriage | Brand: UNICEF | Category: Innovation
MCCann Buenos Aires, Argentina | Mrs. Sequeira | Brand: DULCOLAX | Category: HEALTH: Consumer Products and Services
Medulla Communications, India | Handxiety 24/7 | Brand: Braintap | Category: Mental Health
Norlop VML, Ecuador | Divine Donation | Brand: Solca & Arquidiócesis Guayaquil | Category: Innovation
Norlop VML, Ecuador | Divine Donation | Brand: Solca & Arquidiócesis Guayaquil | Category: Health and Wellness Institutions and Establishments
Officer & Gentleman, Spain | The Clitoris Conquest | Brand: EasyToys | Category: Sexual and Reproductive Health
Officer & Gentleman, Spain | Explore Uranus | Brand: EasyToys | Category: Sexual and Reproductive Health
Triunfo Sudler, Brazil | Yellow Street – Fight against Hepatitis C | Brand: AbbVie Portugal | Category: Awareness
Triunfo Sudler, Brazil | The Hug Measurement | Brand: Novo Nordisk | Category: Awareness
VALOR, Peru | NPC by FPC | Brand: FPC | Category: Innovation
VALOR, Peru | The Love Song You Didnt Know You Wrote | Brand: AMARAS | Category: HEALTH: Consumer Products and Services
VML Health, Italy | The Peeing People | Brand: Merck | Category: Awareness
VML Health, Italy | The Peeing People | Brand: Merck | Category: Innovation
WOW MKTG | United States | On A Roll | Brand: UHealth Sports Medicine Institute | Category: Health and Wellness Institutions and Establishments
TBWA / Helsinki, Finland | The Dog Food Vending Machine | Brand: Hau-Hau Campion | Category: Animal Health
Discover the winners and more details by visiting sanissawards.com