{"id":17749,"date":"2022-07-05T00:00:00","date_gmt":"2022-07-05T05:00:00","guid":{"rendered":"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/"},"modified":"2026-02-25T09:25:48","modified_gmt":"2026-02-25T14:25:48","slug":"cannes-lions-2022-the-best-bits","status":"publish","type":"post","link":"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/","title":{"rendered":"Cannes Lions 2022: The best bits"},"content":{"rendered":"
\n

We sent a team of digital roving reporters to tune in to the Festival\u2019s many talks so we could share back with you the best of Cannes Lions 2022.<\/h3>\n<\/div>\n
\n
\n

This year we noticed\u00a0five key themes\u00a0across the industry\u2019s largest gathering of advertising professionals: creativity, the rise of the metaverse and gaming, sustainability, developing culture and effectiveness.<\/p>\n

In this report, our team of roving reporters provide the analysis that explains why all five areas should be on your must-do list.<\/p>\n

We also looks into some of the Lion-winning work across a range of categories, including our Media Lion Grand Prix winning campaign,\u00a0Hope Reef\u00a0by Sheba.<\/p>\n

Download our Cannes wrap-up here<\/a>.<\/p>\n

Taken from: https:\/\/www.mediacom.com\/en\/articles\/thinking\/cannes-lions-2022-the-best-bits<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

We sent a team of digital roving reporters to tune in to the Festival\u2019s many talks so we could share back with you the best of Cannes Lions 2022. This year we noticed\u00a0five key themes\u00a0across the industry\u2019s largest gathering of advertising professionals: creativity, the rise of the metaverse and gaming, sustainability, developing culture and effectiveness.<\/p>\n","protected":false},"author":1,"featured_media":14174,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[460],"tags":[],"class_list":{"0":"post-17749","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advertising-trends"},"yoast_head":"\nCannes Lions 2022: The best bits - Tomilli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cannes Lions 2022: The best bits - Tomilli\" \/>\n<meta property=\"og:description\" content=\"We sent a team of digital roving reporters to tune in to the Festival\u2019s many talks so we could share back with you the best of Cannes Lions 2022. This year we noticed\u00a0five key themes\u00a0across the industry\u2019s largest gathering of advertising professionals: creativity, the rise of the metaverse and gaming, sustainability, developing culture and effectiveness.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/\" \/>\n<meta property=\"og:site_name\" content=\"Tomilli\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-05T05:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-25T14:25:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/02\/MicrosoftTeams-image-13-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tomilli Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tomilli Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/\"},\"author\":{\"name\":\"Tomilli Team\",\"@id\":\"https:\/\/tomilli.com\/en\/#\/schema\/person\/a45b60f44cae37b99e5b16e3270a07af\"},\"headline\":\"Cannes Lions 2022: The best bits\",\"datePublished\":\"2022-07-05T05:00:00+00:00\",\"dateModified\":\"2026-02-25T14:25:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/\"},\"wordCount\":128,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/tomilli.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/02\/MicrosoftTeams-image-13-scaled-1.jpg\",\"articleSection\":[\"Advertising trends\"],\"inLanguage\":\"es-CO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/\",\"url\":\"https:\/\/tomilli.com\/en\/cannes-lions-2022-the-best-bits\/\",\"name\":\"Cannes Lions 2022: The best bits - 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