{"id":18134,"date":"2023-11-21T00:00:00","date_gmt":"2023-11-21T05:00:00","guid":{"rendered":"https:\/\/tomilli.com\/en\/topfice-releases-its-list-of-the-years-top-creative-agencies-from-europe-the-americas-and-oceania\/"},"modified":"2023-11-21T00:00:00","modified_gmt":"2023-11-21T05:00:00","slug":"topfice-releases-its-list-of-the-years-top-creative-agencies-from-europe-the-americas-and-oceania","status":"publish","type":"post","link":"https:\/\/tomilli.com\/en\/topfice-releases-its-list-of-the-years-top-creative-agencies-from-europe-the-americas-and-oceania\/","title":{"rendered":"TopFICE Releases its List of the Year\u2019s Top Creative Agencies from Europe, the Americas and Oceania"},"content":{"rendered":"<p><strong>TopFICE<\/strong> is once again releasing its ranking of the year\u2019s best performing communications agencies from around the world. To complete this ranking, <strong>TopFICE <\/strong>analyzed the top 50 global festivals.<\/p>\n<p>In 2023, a total of 1,572 companies were recognized at leading festivals in Europe, the Americas and Oceania. Based on the outcomes of these festivals, TopFICE compiled a list of the year\u2019s most successful communications and advertising companies: the best of the best from around the world!<\/p>\n<p>More than 9,000 awards were considered for this ranking. It should be noted that, in 2023, an independent agency was named as the world\u2019s top agency. The German agency Serviceplan won a whopping total of 138 awards in 2023. Ogilvy&amp;Mather was named as the year\u2019s top network of the year, and WPP was named as the top Holding.<\/p>\n<p><strong>Top 10 Agencies Worldwide:<\/strong><\/p>\n<ol>\n<li><strong>Serviceplan Germany<\/strong> Germany\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 5363<\/li>\n<li><strong>FCB New York<\/strong> United States\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 5212<\/li>\n<li><strong>Ogilvy UK<\/strong> United Kingdom\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 5112<\/li>\n<li><strong>DDB Chicago<\/strong> United States\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4981<\/li>\n<li><strong>We Believers New York<\/strong> United States\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4957<\/li>\n<li><strong>Adam&amp;eveDDB <\/strong>United Kingdom\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4788<\/li>\n<li><strong>BETC Paris<\/strong> France\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4482<\/li>\n<li><strong>Rethink<\/strong> Canada\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 4479<\/li>\n<li><strong>Publicis Conseil <\/strong>France\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3834<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>\u201cTHE LAST PHOTO,\u201d produced for ITV by the UK-based Adam&amp;eveDDB, was named the top campaign of the year. This campaign included an action to launch the Campaign Against Living Miserably (CALM) and the largest suicide prevention initiative ever seen on ITV, which shed light on the heart-wrenching reality that suicide doesn\u2019t always seem suicidal.<\/p>\n<p><strong>The Top 10 Campaigns of the Year are as follows:<\/strong><\/p>\n<ol>\n<li style=\"text-align: left;\">The Last Photo ITV\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Adam&amp;eveDDB\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 UK<\/li>\n<li style=\"text-align: left;\">Missing Matoaka Muskrat Magazine\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0BBDO Canada\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Canada<\/li>\n<li style=\"text-align: left;\">McEnroe vs. McEnroe Michelob Ultra\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 FCB New York\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 United States<\/li>\n<li style=\"text-align: left;\">FitChix Honest Eggs\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 VMLY&amp;R Australia\u00a0 \u00a0 \u00a0 \u00a0Australia<\/li>\n<li style=\"text-align: left;\">Backup Ukraine Polycam x Unesco\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Virtue Worldwide\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 United States<\/li>\n<li style=\"text-align: left;\">Data Tienda Gahr Wecapital\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 DDB Mexico\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Mexico<\/li>\n<li style=\"text-align: left;\">Hack Market Back Market\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Marcel, Paris\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0France<\/li>\n<li style=\"text-align: left;\">Apologize the Rainbow Skitties\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 DDB Chicago\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 United States<\/li>\n<li style=\"text-align: left;\">Morning after island Grupo Estrategico PAE\u00a0 \u00a0 \u00a0 Ogilvy Honduras\u00a0 \u00a0 \u00a0 \u00a0 \u00a0Honduras<\/li>\n<li style=\"text-align: left;\">Oreo Cheat Cookies Mondelez\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Saatchi&amp;Saatchi D\u00fcss\u00a0 \u00a0Germany<\/li>\n<\/ol>\n<p>Holdings: WPP continues to be the Holding taking home the most awards, thanks to awards obtained by its leading networks Ogilvy, VMLY&amp;R, Grey and Wunderman Thompson (which, in 2024, will become a VML)<\/p>\n<p><strong>Top 5 Holdings:<\/strong><\/p>\n<ol>\n<li>WPP 53240<\/li>\n<li>Omnicom 49873<\/li>\n<li>Interpublic 33162<\/li>\n<li>Publicis 24611<\/li>\n<li>Havas 14570<\/li>\n<\/ol>\n<p>Networks: Ogilvy &amp; Mather was named the Network of the Year. In 2023, the network won 636 awards at the festivals taken into consideration by TopFICE. The network was closely tailed by DDB, which won 576 awards in 2023.<\/p>\n<p><strong>Top 10 Networks:<\/strong><\/p>\n<ol>\n<li>Ogilvy &amp; Mather 25619<\/li>\n<li>DDB Worldwide 25538<\/li>\n<li>VMLY&amp;R 15454<\/li>\n<li>BBDO Worldwide 14575<\/li>\n<li>McCann Worldwide 14342<\/li>\n<li>Publicis Worldwide 12914<\/li>\n<li>FCB \u00a0 8085<\/li>\n<li>TBWA Worldwide \u00a0 6962<\/li>\n<li>Grey Group \u00a06076<\/li>\n<li>Havas Worldwide \u00a0 5705<\/li>\n<\/ol>\n<p><strong>Serviceplan Germany<\/strong> was the standout independent agency of 2023, with 7 Cannes Lions, 17 Clios, 7 L\u00e1pices D&amp;AD, 10 awards from One Show and 19 from New York festivals, among the awards that the Munich-based agency took home this year.<\/p>\n<p><strong>Top 10 Independent Agencies:<\/strong><\/p>\n<ol>\n<li>Serviceplan Germany Germany<\/li>\n<li>We Believers New York United States<\/li>\n<li>Rethink Canada<\/li>\n<li>Wieden+Kennedy United States<\/li>\n<li>GUT Buenos Aires Argentina<\/li>\n<li>Mischief @ No Fixed Address United States<\/li>\n<li>Special New Zealand New Zealand<\/li>\n<li>Valor Peru<\/li>\n<li>Herezie France<\/li>\n<li>GUT Sao Paulo Brazil<\/li>\n<\/ol>\n<p>CANADA:<\/p>\n<p><strong>Rethink and The Kitchen, Standout Agencies in Canada<\/strong><\/p>\n<p>Three Canadian companies were ranked among the Top 20 agencies worldwide, and they are: Rethink, BBDO Canada, and Klick Health.<\/p>\n<p>For the third consecutive year, Rethink achieved the highest score among Canadian agencies, and was once again named AGENCY OF THE YEAR, while also beating its own score, which rose a little higher every year (2008 sts in 2021, 3508 sts. In 2022 and 4479 pts. In 2023).<\/p>\n<p>101 awards were tabulated by TopFICE for this agency, among them 14 Cannes Lions, 7 D&amp;AD, 22 Clios, 18 One Show, and 7 LIA.<\/p>\n<p>The campaigns created for Kraft Heinz were among the strongest performing, winning them the most awards, among them \u201cA.I. Ketchup.\u201d<\/p>\n<p>Also, for Kraft Heinz, the company\u2019s In-house agency, The Kitchen, was crowned IN-HOUSE AGENCY OF THE YEAR thanks to awards obtained at New York Festivals and Cannes Lions with its campaign, \u201c#FindTheKetchupBoatGuy\u201d<\/p>\n<p>Top 10 Canada:<\/p>\n<ol>\n<li>Rethink <strong>(Agency of the Year 2023)<\/strong><\/li>\n<li>BBDO Canada<\/li>\n<li>Klick Health <strong>(Health Agency of the Year 2023)<\/strong><\/li>\n<li>FCB Canada<\/li>\n<li>Performance Art<\/li>\n<li>Angry Butterfly<\/li>\n<li>Citizen Relations<\/li>\n<li>Broken Heart Love Affair<\/li>\n<li>Zulu Alpha Kilo<\/li>\n<li>The Kitchen <strong>(In-house Agency of the Year 2023)<\/strong><\/li>\n<\/ol>\n<p>UNITED STATES:<\/p>\n<p><strong>FCB New York Agency of the Year 2023 and We Believers Named Top Independent Agency<\/strong><\/p>\n<p>92 awards, among them 10 Cannes Lions, 18 Clio Awards, 8 D&amp;AD, 18 LIA and 23 One Show, led FCB New York to be named US AGENCY OF THE YEAR by TopFice. Additionally, it was the second highest scoring agency in the world, following Serviceplan of Germany, largely thanks to its campaign \u201cMcEnroe vs. McEnroe\u201d for Michelob Ultra.<\/p>\n<p><strong>The Best by State (USA)<\/strong><\/p>\n<p>TopFICE did an exercise to identify the top performing agencies in each US state. Among the outstanding agencies are:<\/p>\n<p>Texas: BeautifulBeast<\/p>\n<p>Arkansas: VMLY&amp;R Kansas City<\/p>\n<p>California: 180 LA<\/p>\n<p>Illinois: DDB Chicago<\/p>\n<p>Oregon: Wieden+Kennedy Portland<\/p>\n<p>Massachusetts: Arnold Worldwide<\/p>\n<p>Top 10 USA:<\/p>\n<ol>\n<li>FCB New York<\/li>\n<li>DDB Chicago<\/li>\n<li>We Believers New York<\/li>\n<li>Area 23<\/li>\n<li>Wieden+Kennedy Portland<\/li>\n<li>McCann New York<\/li>\n<li>Energy BBDO, Chicago<\/li>\n<li>VMLY&amp;R New York<\/li>\n<li>Mischief @ No Fixed Address<\/li>\n<li>TBWA\/Chiat\/Day<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>Top 10 Independent Agencies USA:<\/p>\n<ol>\n<li>We Believers New York<\/li>\n<li>Mischief @ No Fixed Address<\/li>\n<li>Wieden+Kennedy New York<\/li>\n<li>L&amp;C New York<\/li>\n<li>180 LA<\/li>\n<li>Alto New York<\/li>\n<li>Pglang, Los Angeles<\/li>\n<li>Mojo Supermarket<\/li>\n<li>GUT Los Angeles<\/li>\n<li>GUT Miami<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>TopFICE is once again releasing its ranking of the year\u2019s best performing communications agencies from around the world. To complete this ranking, TopFICE analyzed the top 50 global festivals. In 2023, a total of 1,572 companies were recognized at leading festivals in Europe, the Americas and Oceania. Based on the outcomes of these festivals, TopFICE<\/p>\n","protected":false},"author":1,"featured_media":15029,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[460],"tags":[],"class_list":{"0":"post-18134","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advertising-trends"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TopFICE Releases its List of the Year\u2019s Top Creative Agencies from Europe, the Americas and Oceania - Tomilli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tomilli.com\/en\/topfice-releases-its-list-of-the-years-top-creative-agencies-from-europe-the-americas-and-oceania\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TopFICE Releases its List of the Year\u2019s Top Creative Agencies from Europe, the Americas and Oceania - Tomilli\" \/>\n<meta property=\"og:description\" content=\"TopFICE is once again releasing its ranking of the year\u2019s best performing communications agencies from around the world. 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