{"id":20656,"date":"2023-04-05T00:00:00","date_gmt":"2023-04-05T05:00:00","guid":{"rendered":"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/"},"modified":"2023-04-05T00:00:00","modified_gmt":"2023-04-05T05:00:00","slug":"connecting-with-ai-generative-ai-and-ar","status":"publish","type":"post","link":"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/","title":{"rendered":"Connecting with AI, generative AI, and AR"},"content":{"rendered":"<p>The next wave of technological revolution is upon us with AI, generative AI, and AR at the forefront.\u00a0With new developments and advancements emerging every day, leaders across the industry have been weighing in to analyze its effects.<\/p>\n<p>AI-powered tools are helping users\u00a0analyze vast amounts of consumer data and personalize their messaging, while generative AI is enabling the creation of new and innovative ads at scale. Meanwhile, AR is providing new ways for brands to engage with consumers and deliver immersive, interactive experiences.<\/p>\n<p>Below you will read from VMLY&amp;R experts as they explore the latest developments and innovations transforming the space and what they mean for marketers, brands, and consumers alike.<\/p>\n<p><a href=\"https:\/\/www.businessinsider.com\/agency-executives-leading-advertisers-charge-into-generative-ai-2023-3\" target=\"_blank\" rel=\"noopener\">Recently named an industry leader in Generative AI by Business Insider,<\/a>\u00a0Brian Yamada, VMLY&amp;R chief innovation officer, explores emerging tech at all angles to decode how they will transform the advertising industry.<\/p>\n<ul>\n<li>The Drum:\u00a0<a href=\"https:\/\/www.thedrum.com\/opinion\/2023\/03\/29\/the-metaverse-dead-long-live-the-metaverse-emerging-tech-s-table-elements\" target=\"_blank\" rel=\"noopener\">\u2018The metaverse is dead; long live the metaverse\u2019: emerging tech\u2019s table of elements<\/a><\/li>\n<li>Ad Age:\u00a0<a href=\"https:\/\/adage.com\/article\/tech\/how-tech-innovations-ai-and-arvr-will-change-advertising-2023\/2463831\" target=\"_blank\" rel=\"noopener\">How tech innovations like AI and AR\/VR will change advertising in 2023<\/a>\u00a0(includes\u00a0commentary in\u00a0Ad Age\u00a0from Ian Cahill, VMLY&amp;R director, innovation and data)<\/li>\n<li>Campaign podcast:\u00a0<a href=\"https:\/\/www.campaignlive.co.uk\/article\/campaign-podcast-ai-transform-advertising-adlands-diversity-barriers\/1812083\" target=\"_blank\" rel=\"noopener\">How AI can transform advertising<\/a><\/li>\n<li>Digiday:\u00a0<a href=\"https:\/\/digiday.com\/media\/with-snapchat-and-metas-new-tools-generative-ai-enters-the-social-media-space\/\" target=\"_blank\" rel=\"noopener\">With Snapchat and Meta\u2019s new tools, generative AI enters the social media space<\/a><\/li>\n<li>The Drum:\u00a0<a href=\"https:\/\/www.thedrum.com\/news\/2023\/02\/21\/chatgpt-analytics-tool-marketers-released-amid-wave-ai-excitement\" target=\"_blank\" rel=\"noopener\">\u2018ChatGPT-like\u2019 analytics tool for marketers released amid wave of AI excitement\u00a0<\/a><\/li>\n<\/ul>\n<p>Additionally, Luke Hurd, VMLY&amp;R director of augmented reality and experience design,\u00a0<a href=\"https:\/\/adage.com\/article\/digital-marketing-ad-tech-news\/ai-text-video-what-it-and-how-it-could-affect-marketing\/2480666\" target=\"_blank\" rel=\"noopener\">shared a unique perspective in Ad Age<\/a>\u00a0about the trends of mass-audience AR and all things metaverse \u2014 including generative AI, development of AR experiences, startups\/emerging technology, innovation ideation etc.<\/p>\n<p><a href=\"https:\/\/www.warc.com\/newsandopinion\/opinion\/chatgpt-the-call-thats-coming-from-inside-the-house\/6073\" target=\"_blank\" rel=\"noopener\">Meanwhile, in WARC,\u00a0<\/a>Trevor Thomas, VP of strategy at VMLY&amp;R, explored ChatGPT from the lens of a horror movie villain, and proposes a simple solution to defeat it.<\/p>\n<p>Taken from: https:\/\/www.vmlyr.com\/insights\/connecting-ai-generative-ai-and-ar<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The next wave of technological revolution is upon us with AI, generative AI, and AR at the forefront.\u00a0With new developments and advancements emerging every day, leaders across the industry have been weighing in to analyze its effects. AI-powered tools are helping users\u00a0analyze vast amounts of consumer data and personalize their messaging, while generative AI is<\/p>\n","protected":false},"author":1,"featured_media":16568,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[562],"tags":[],"class_list":{"0":"post-20656","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-trend-setters"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Connecting with AI, generative AI, and AR - Tomilli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Connecting with AI, generative AI, and AR - Tomilli\" \/>\n<meta property=\"og:description\" content=\"The next wave of technological revolution is upon us with AI, generative AI, and AR at the forefront.\u00a0With new developments and advancements emerging every day, leaders across the industry have been weighing in to analyze its effects. AI-powered tools are helping users\u00a0analyze vast amounts of consumer data and personalize their messaging, while generative AI is\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/\" \/>\n<meta property=\"og:site_name\" content=\"Tomilli\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-05T05:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/02\/pexels-cottonbro-studio-6153354-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1066\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tomilli Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tomilli Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/\"},\"author\":{\"name\":\"Tomilli Team\",\"@id\":\"https:\/\/tomilli.com\/en\/#\/schema\/person\/a45b60f44cae37b99e5b16e3270a07af\"},\"headline\":\"Connecting with AI, generative AI, and AR\",\"datePublished\":\"2023-04-05T05:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/\"},\"wordCount\":316,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/tomilli.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/02\/pexels-cottonbro-studio-6153354-scaled-1.jpg\",\"articleSection\":[\"Trend setters\"],\"inLanguage\":\"es-CO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/\",\"url\":\"https:\/\/tomilli.com\/en\/connecting-with-ai-generative-ai-and-ar\/\",\"name\":\"Connecting with AI, generative AI, and AR - 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