{"id":24501,"date":"2026-08-19T10:46:56","date_gmt":"2026-08-19T15:46:56","guid":{"rendered":"https:\/\/tomilli.com\/en\/?p=24501"},"modified":"2026-08-19T10:46:57","modified_gmt":"2026-08-19T15:46:57","slug":"heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes","status":"publish","type":"post","link":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/","title":{"rendered":"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>In collaboration with VML Spain, the Heinz brand has introduced a new limited-edition pasta sauce, inspired by a viral TikTok recipe that promises to make anyone propose to the one who serves it.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In its constant commitment to innovation, Heinz has decided to present a limited-edition <em>Heinz Marry Me Pasta Sauce<\/em>, a recipe inspired by one of the most viral culinary trends on the Internet.<br><br>In regards to its release, Almudena Rein, Head of Culinary Tomatoes EPDM, comments that:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cWe couldn\u2019t miss the opportunity when we saw how the Internet fell in love with this recipe, more than 400 million views on TikTok and the number continues to grow. So, we did what Heinz does best: bottle that magic. Our new \u2018Marry Me\u2019 pasta sauce combines dried tomatoes, cream cheese, extra virgin olive oil and basil, with no added sugars, and is already known internally as \u2018the sauce everyone says yes to.\u2019 When we saw that each person had their own version of this recipe, we knew that Heinz had to step in and create the ultimate version.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><br><\/em>The \u201cRidiculously YES\u201d campaign, created by VML Spain, plays with intelligent humor and aspirational aesthetics, using catchphrases that connect the weddings universe to Heinz. To do this, the creative agency has developed four visuals that recreate this environment. In each piece, the product is integrated in a sophisticated way, positioning the sauce as the perfect accompaniment.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<em>We are always attentive to trends that may add to the Ridiculously Good platform. Bringing Marry Me\u2019s viral recipe to reality, in a year in which celebrity weddings keep making headlines, it was too good to let go<\/em>,\u201d says Gloria Hern\u00e1ndez, executive creative director at VML Spain.<br><br>The campaign was launched on social media at the end of June. In addition, it has an outdoor presence in key areas around London and is complemented by activations at points of sale.<br><br>The project continues to build Heinz Pasta Sauces&#8217; successful <em>Ridiculously Good<\/em> branding, proving that pasta can be just as exciting as a marriage proposal.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In collaboration with VML Spain, the Heinz brand has introduced a new limited-edition pasta sauce, inspired by a viral TikTok recipe that promises to make anyone propose to the one who serves it. In its constant commitment to innovation, Heinz has decided to present a limited-edition Heinz Marry Me Pasta Sauce, a recipe inspired by<\/p>\n","protected":false},"author":1,"featured_media":24503,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[460],"tags":[],"class_list":["post-24501","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advertising-trends"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019 - Tomilli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019 - Tomilli\" \/>\n<meta property=\"og:description\" content=\"In collaboration with VML Spain, the Heinz brand has introduced a new limited-edition pasta sauce, inspired by a viral TikTok recipe that promises to make anyone propose to the one who serves it. In its constant commitment to innovation, Heinz has decided to present a limited-edition Heinz Marry Me Pasta Sauce, a recipe inspired by\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/\" \/>\n<meta property=\"og:site_name\" content=\"Tomilli\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-19T15:46:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-19T15:46:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/08\/heinz-tomilli-.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Tomilli Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tomilli Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/\"},\"author\":{\"name\":\"Tomilli Team\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#\\\/schema\\\/person\\\/a45b60f44cae37b99e5b16e3270a07af\"},\"headline\":\"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019\",\"datePublished\":\"2026-08-19T15:46:56+00:00\",\"dateModified\":\"2026-08-19T15:46:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/\"},\"wordCount\":353,\"publisher\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tomilli.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/heinz-tomilli-.webp\",\"articleSection\":[\"Advertising trends\"],\"inLanguage\":\"es-CO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/\",\"url\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/\",\"name\":\"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019 - Tomilli\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tomilli.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/heinz-tomilli-.webp\",\"datePublished\":\"2026-08-19T15:46:56+00:00\",\"dateModified\":\"2026-08-19T15:46:57+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#breadcrumb\"},\"inLanguage\":\"es-CO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-CO\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#primaryimage\",\"url\":\"https:\\\/\\\/tomilli.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/heinz-tomilli-.webp\",\"contentUrl\":\"https:\\\/\\\/tomilli.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/heinz-tomilli-.webp\",\"width\":1200,\"height\":675},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/tomilli.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/tomilli.com\\\/en\\\/\",\"name\":\"Tomilli\",\"description\":\"Medio de innovaci\u00f3n y tendencias\",\"publisher\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/tomilli.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-CO\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#organization\",\"name\":\"Tomilli\",\"url\":\"https:\\\/\\\/tomilli.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-CO\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/tomilli.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/tomilli-logo_v2.jpg\",\"contentUrl\":\"https:\\\/\\\/tomilli.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/tomilli-logo_v2.jpg\",\"width\":792,\"height\":228,\"caption\":\"Tomilli\"},\"image\":{\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/tomilli.com\\\/en\\\/#\\\/schema\\\/person\\\/a45b60f44cae37b99e5b16e3270a07af\",\"name\":\"Tomilli Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-CO\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4cc127c34ab37694ead2fa1f1563e9f57887487628bd058236b7854c2daac1c0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4cc127c34ab37694ead2fa1f1563e9f57887487628bd058236b7854c2daac1c0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4cc127c34ab37694ead2fa1f1563e9f57887487628bd058236b7854c2daac1c0?s=96&d=mm&r=g\",\"caption\":\"Tomilli Team\"},\"sameAs\":[\"https:\\\/\\\/tomilli.com\\\/en\"],\"url\":\"https:\\\/\\\/tomilli.com\\\/en\\\/author\\\/2026_es1tomilli\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019 - Tomilli","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/","og_locale":"es_ES","og_type":"article","og_title":"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019 - Tomilli","og_description":"In collaboration with VML Spain, the Heinz brand has introduced a new limited-edition pasta sauce, inspired by a viral TikTok recipe that promises to make anyone propose to the one who serves it. In its constant commitment to innovation, Heinz has decided to present a limited-edition Heinz Marry Me Pasta Sauce, a recipe inspired by","og_url":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/","og_site_name":"Tomilli","article_published_time":"2026-08-19T15:46:56+00:00","article_modified_time":"2026-08-19T15:46:57+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/08\/heinz-tomilli-.webp","type":"image\/webp"}],"author":"Tomilli Team","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Tomilli Team","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#article","isPartOf":{"@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/"},"author":{"name":"Tomilli Team","@id":"https:\/\/tomilli.com\/en\/#\/schema\/person\/a45b60f44cae37b99e5b16e3270a07af"},"headline":"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019","datePublished":"2026-08-19T15:46:56+00:00","dateModified":"2026-08-19T15:46:57+00:00","mainEntityOfPage":{"@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/"},"wordCount":353,"publisher":{"@id":"https:\/\/tomilli.com\/en\/#organization"},"image":{"@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#primaryimage"},"thumbnailUrl":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/08\/heinz-tomilli-.webp","articleSection":["Advertising trends"],"inLanguage":"es-CO"},{"@type":"WebPage","@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/","url":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/","name":"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019 - Tomilli","isPartOf":{"@id":"https:\/\/tomilli.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#primaryimage"},"image":{"@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#primaryimage"},"thumbnailUrl":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/08\/heinz-tomilli-.webp","datePublished":"2026-08-19T15:46:56+00:00","dateModified":"2026-08-19T15:46:57+00:00","breadcrumb":{"@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#breadcrumb"},"inLanguage":"es-CO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/"]}]},{"@type":"ImageObject","inLanguage":"es-CO","@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#primaryimage","url":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/08\/heinz-tomilli-.webp","contentUrl":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/08\/heinz-tomilli-.webp","width":1200,"height":675},{"@type":"BreadcrumbList","@id":"https:\/\/tomilli.com\/en\/heinz-presents-marry-me-a-salsa-so-irresistible-you-have-to-say-yes\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/tomilli.com\/en\/"},{"@type":"ListItem","position":2,"name":"Heinz Presents \u201cMarry Me,\u201d a Salsa So Irresistible, You Have to Say \u2018Yes\u2019"}]},{"@type":"WebSite","@id":"https:\/\/tomilli.com\/en\/#website","url":"https:\/\/tomilli.com\/en\/","name":"Tomilli","description":"Medio de innovaci\u00f3n y tendencias","publisher":{"@id":"https:\/\/tomilli.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tomilli.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-CO"},{"@type":"Organization","@id":"https:\/\/tomilli.com\/en\/#organization","name":"Tomilli","url":"https:\/\/tomilli.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"es-CO","@id":"https:\/\/tomilli.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/01\/tomilli-logo_v2.jpg","contentUrl":"https:\/\/tomilli.com\/en\/wp-content\/uploads\/2026\/01\/tomilli-logo_v2.jpg","width":792,"height":228,"caption":"Tomilli"},"image":{"@id":"https:\/\/tomilli.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/tomilli.com\/en\/#\/schema\/person\/a45b60f44cae37b99e5b16e3270a07af","name":"Tomilli Team","image":{"@type":"ImageObject","inLanguage":"es-CO","@id":"https:\/\/secure.gravatar.com\/avatar\/4cc127c34ab37694ead2fa1f1563e9f57887487628bd058236b7854c2daac1c0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4cc127c34ab37694ead2fa1f1563e9f57887487628bd058236b7854c2daac1c0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4cc127c34ab37694ead2fa1f1563e9f57887487628bd058236b7854c2daac1c0?s=96&d=mm&r=g","caption":"Tomilli Team"},"sameAs":["https:\/\/tomilli.com\/en"],"url":"https:\/\/tomilli.com\/en\/author\/2026_es1tomilli\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/posts\/24501","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/comments?post=24501"}],"version-history":[{"count":1,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/posts\/24501\/revisions"}],"predecessor-version":[{"id":24504,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/posts\/24501\/revisions\/24504"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/media\/24503"}],"wp:attachment":[{"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/media?parent=24501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/categories?post=24501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tomilli.com\/en\/wp-json\/wp\/v2\/tags?post=24501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}