Category: Advertising

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Get to know the Luum Awards categories: the festival of causes

Get to know the Luum Awards categories: the festival of causes

On November 4, we will celebrate the second edition of the Luum Awards at the Hilton Convention Center in Geneva, Switzerland. The Luum Awards i [...]
The Best of the Luum Awards’ Social and Environmental Campaigns in Switzerland

The Best of the Luum Awards’ Social and Environmental Campaigns in Switzerland

On November 4, we will celebrate the second edition of the Luum Awards at the Hilton Convention Center in Geneva, Switzerland. The Luum Awards is the [...]
2022 Cannes Lions Recap

2022 Cannes Lions Recap

Industry leaders from around the globe gathered at the Cannes Lions International Festival of Creativity to discuss the future of the ad industry [...]
Edelman’s Judy John Named Cannes Lions PR Jury President

Edelman’s Judy John Named Cannes Lions PR Jury President

The Cannes Lions International Festival of Creativity has named Edelman global chief creative officer Judy John as PR Lions jury president for the 202 [...]
In Dubai, WINA presented awards to the best independent agencies at the 2022 edition

In Dubai, WINA presented awards to the best independent agencies at the 2022 edition

After two virtual festivals, WINA returned to its presential format, this time in the city of Dubai, in the United Arab Emirates (UAE). For this ed [...]
Visionworks is “On a Mission” to Simplify Eyecare

Visionworks is “On a Mission” to Simplify Eyecare

Leo Burnett partnered with Visionworks to bring simplicity to the notoriously complicated eye care industry. For as many as 65% of people in the worl [...]
Check out the Shortlist of Winners and Scores for WINA Dubai 2022

Check out the Shortlist of Winners and Scores for WINA Dubai 2022

112 agencies from the Americas, Europe, Asia and Africa made the shortlist for the 2022 edition of the WINA Festival, with medals and high scores. [...]
Meet the Makers: How Uncommon and Google turned search bar confessions into a powerful campaign

Meet the Makers: How Uncommon and Google turned search bar confessions into a powerful campaign

After building awareness, shaping the perception of an existing product is one of the biggest challenges a brand can face. So how do you help shape a [...]
Buick Launches “See Her Greatness” Campaign for NCAA March Madness

Buick Launches “See Her Greatness” Campaign for NCAA March Madness

Over 40% of athletes are women, but they get less than 10% of media coverage. To kick off March Madness during Women’s History Month, Leo Burnett laun [...]
POWERADE Launches New Global Platform, ‘Pause is Power

POWERADE Launches New Global Platform, ‘Pause is Power

Leo Burnett Chicago worked alongside Publicis agencies in a “Power of One” offering, including creative and production teams from Publicis Italy, Publ [...]
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