Agencies from all 5 continents will take home trophies from the second edition of the Luum Awards, the only international festival to only award gold medals to the best creative works promoting social, environmental and wellbeing issues. One hundred trophies were awarded.
Networks like AKQA, BBDO, Cheil, DDB, Dentsu, Edelman, Geometry, Grey, Havas, McCann, Ogilvy, Saatchi, Wunderman Thompson, TBWA, VCCP and VMLY&R, achieved notable accolades in this edition of the festival. In addition, important independent agencies stood out, such as Zulu Alpha Kilo (Canada), MGC from Chile and DEPT (Holland).
The network VMLY&R established itself as the network of the year, obtaining important golds from its offices in Spain, Canada, Colombia and Italy.
The 8 Grand Prix went to:
- Essence of the Message: Zubi Advertising (US)
- Planet: Zubi Advertising (US)
- Institutional Communication / NGOs; Communities and Associations: Zubi Advertising (US)
- Causes: VMLY&R Health (Spain)
- Designs for a Better World: La Fábrica y JBQ GREY (Guatemala)
- Designs for a Better World: McCann Health Sao Paulo (Brazil)
- Society: 9 Días (Spain)
- Health & Wellness: Ogilvy (Honduras)
- Human Rights: Ogilvy (Honduras)
Among those Grand Prix, there could be a Titanium, if so determined by the jurors who will be meeting on November 4 at the Hilton Convention Center in Geneva, Switzerland, the host city for the second edition of Luum Awards, recognized as the center of some of the most powerful NGOs in the world.
Let’s take a look at the winners of the second edition of the Luum Awards:
- Zubi Advertising (US) x 4
- Zulu Alpha Kilo (Canada) x 4
- X3M Ideas (Nigeria) x 1
- Xelmy (Andorra) x 2
- Walkers (Chile) x 2
- Volcanum Creative Lab (Brazil) x 1
- VMLY&R (Colombia) x 3
- VMLY&R Health (Italy) x 1
- VMLY&R Health (Spain) x 4
- Valor (Peru) x 2
- VCCP (Spain) x 3
- Verbo (Panama) x 1
- TAXI VMLY&R (Canada) x 3
- The3Hundred (Argentina) x 1
- WINGS The Agency (Venezuela) x 3
- Shernan Creative Collective (Spain) x 1
- RCFarias (Colombia) x 1
- Room Grupo Creativo (Dominican Republic) x 1
- Ogilvy (Honduras) x 4
- Olístico (Peru) x 1
- Oriol Villar (Spain) x 1
- Orange 360 (Peru) x 2
- Nodos (Peru) x 1
- Nordlid (Denmark) x 1
- Madison (Ecuador) x 2
- Manifiesto (Spain) x 1
- McCann Health (Japan) x 1
- McCann Health Sao Paulo (Brazil) x 3
- MGC (Chile) x 4
- La Fábrica y JBQ GREY (Guatemala) x 2
- Inbrax (Chile) x2
- Independiente (Panama) x 1
- Interaction (Costa Rica) x 3
- HAROLD ZEA & ASOCIADOS (Colombia) x 1
- Havas Health & You (Brazil)
- House Dentsu (Costa Rica) x 2
- Humano (Bolivia) x 1
- Garnier BBDO (Costa Rica) x 1
- Geometry / VMLY&R Commerce (Colombia) x 4
- Fnac (Spain) x 1
- Edelman (UK) x 4
- El Bando Creativo (Colombia) x 1
- El Taier DDB Centro (Guatemala) x 2
- Está Pasando (Spain) x 1
- Dentsu (Kenya) x 2
- DEPT (Netherlands) x 2
- Dilucidar (Singapore) x 2
- Cheil Centrade (Romania) x 1
- BBDO&PROXIMITY (Spain) x 1
- Beautiful Beast (US) x 2
- Birth Group (Mexico) x 1
- Black Box Productions (Canada) x 1
- Boomerang (Morocco) x 1
- Brandy Creativity & Technology (Costa Rica) x 2
- BUPPA (Argentina) x 1
- Agencia Sensei (Spain) x 1
- Agencia Nasas (Spain) x 2 entries
- 9 Días (Spain) x 1
- Agencia Vibra (Ecuador) x 2
- AKQA (Australia) x 2
- AMEN (Argentina) x 1
- Arteaga & Arteaga (US) x 1