Today’s healthcare landscape is complex. Staying relevant requires rethinking how we connect, communicate and create. During IPG Health’s Next: Innovation Week,…
Browsing: Marketing trends
Ibiza / Santiago, June 2025 – The WINA Festival, the international competition for independent creatives, that awards the best of…
By: Vidhya Srinivasan, VP and General Manager of Google Ads & Commerce. Advertising has experienced many big shifts, and this…
By: Andre Van Niekerk Every February, the Super Bowl isn’t just about football; it’s about the commercials. Brands bring their…
The wait is over: finally, on November 12, the creative industry, the press, and advertisers will find out who made…
Ariel’s See the signs of ‘silent separation’ #ShareTheLoad won the prestigious award in the sustained impact category The London based…
Retail media has been the prevailing digital narrative in 2023. In a gloomy economic backdrop, it has brought an alluring…
In a world of deep fakes, Insta filters and ChatGPT, it’s getting harder to define what’s real and what’s not.…
The harnessing of creativity, the advent of personalised medicine and the availability of AI tools are the new trends in…
In 2023, the social media landscape experienced wide-spread change. Twitter became X. Meta launched its own text-focused app, Threads, which…