MAD STARS is an international festival that combines Marketing, Advertising, and Digital Content with creativity and cutting-edge technology. With roughly 20,000 entries from 70 countries each year, it is one of the largest advertising festivals in Asia.
MAD STARS also provides a range of programs for professionals, such as conferences, exhibitions, competitions, and academies.
Winning work includes:
“FitChix” by VMLY&R Melbourne for Honest Eggs Co.
- Grand Prix in the Data Insight Stars > Sectors > Foods category
- Grand Prix in Commerce Stars > Sectors > Foods
- Gold in Outdoor Stars > Sectors > Foods
- Gold in Design Stars > Communication Design > Promotional Items
- Gold in Data Insight Stars > Use of Data > Data Visualization
- Gold in PR Stars > Sectors > Foods
- Bronze in Brand Experience & Activation Stars > Sectors > Foods
- Bronze in Interactive Stars > Interactive Craft > XR Extended Reality Interaction
“Milk Manga” by VMLY&R Ogilvy Tokyo for Seki Milk
- Gold in the Design Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic) category
- Gold in Design Stars > Communication Design > Promotional Items
- Gold in Design Stars > Communication Design > Packaging
- Gold in Direct Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic)
- Silver in Outdoor Stars > Ambient > Small Scale Special Solutions
- Silver in Brand Experience & Activation Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic)
- Silver in Direct Stars > Use of Direct Marketing > Ambient Media
- Silver in Commerce Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic)
- Bronze in PR Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic)
- Bronze in Brand Experience & Activation Stars > Use of Brand Experience & Activation > Use of Merchandising / In-Store Marketing
- Bronze in Media Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic)
- Bronze in Media Stars > Use of Media > Use of Ambient media
“Dogs Without Borders” by VMLY&R Health Spain, VMLY&R New York and VMLY&R Sao Paulo for SFBO
- Gold in the Direct Stars > Sectors > Pharmaceutical/Toiletries category
- Silver in SDGs (Sustainability Development Goals) Stars > SDGs > Good Health and Well-Being
- Bronze in Outdoor Stars > Sectors > Pharmaceutical/Toiletries
- Bronze in Outdoor Stars > Ambient > Small Scale Special Solutions
- Bronze in SDGs (Sustainability Development Goals) Stars > SDGs > Reduced Inequalities
“Breast Cancer Simulator Pad” by VMLY&R Bangkok for Sabina Public Company Limited
- Silver in the Brand Experience & Activation Stars > Sectors > Cosmetic/Beauty/Clothing/Footwear & Accessories category
- Bronze in Design Stars > Sectors > Cosmetic/Beauty/Clothing/Footwear & Accessories
- Bronze in Design Stars > Communication Design > Promotional Items
- Bronze in Brand Experience & Activation Stars > Use of Brand Experience & Activation > Use of Merchandising / In-Store Marketing
- Bronze in Media Stars > Sectors > Cosmetic/Beauty/Clothing/Footwear & Accessories
“Bottle Tiles” by VMLY&R Lima for AB InBev
- Silver in the Design Stars > Sectors > Drinks (Alcoholic & Non-Alcoholic) category
- Silver in Direct Stars > Use of Direct Marketing > Ambient Media
- Bronze in Outdoor Stars > Ambient > Small Scale Special Solutions
“Buscape. Back to The City of God.” by VMLY&R Sao Paulo for Telefonica Vivo + Motorola
- Silver in the Film Stars > Film Craft > Art Direction/Production Design category
- Bronze in Strategy Stars > Sectors > Finance/Services/Entertainment & Leisure/Travel/Restaurants/Commercial Public Services/Pets
- Bronze in Entertainment Video Stars > Type > Movies
“Even Harry Styles” by VMLY&R Wellington for Statistics New Zealand
- Silver in the Social & Influencer Stars > Social Insight & Engagement > Real-time Response category
- Bronze in Social & Influencer Stars > Sectors > Not-for-Profit/Charity/Government
“Invisibles” by VMLY&R Madrid for BIOGEN – FUNDAME
- Silver in the Information Video Stars > Sectors > Pharmaceutical/Toiletries category
- Bronze in Film Stars > Film Craft > Cinematography
“Food Jewelry” by VMLY&R Sao Paulo for Banco De Alimentos – BankFood
- Silver in the Strategy Stars > Sectors > Not-for-Profit/Charity/Government category
“The Underrated Gifts” by VMLY&R Bangkok for Central Retail Corporation
- Silver in the Viral Video Stars > Sectors > Distribution/Publication category
“Awakening Lullabies” by VMLY&R Sao Paulo for Colgate-Palmolive
- Bronze in the Radio & Audio Stars > Sectors > Pharmaceutical/Toiletries category
“Black Coaches” by VMLY&R Sao Paulo for Telefonica Vivo
- Bronze in the SDGs (Sustainability Development Goals) Stars > SDGs > Partnership for the Goals category
“Stick it to Hep C” by VMLY&R New Zealand for Te Whatu Ora – Health New Zealand and Te Aka Whai Ora – Maori Health Authority
- Bronze in the Information Video Stars > Sectors > Not-for-Profit/Charity/Government category
“The Gaming Cap” by VMLY&R Sao Paulo for Dell Technologies
- Bronze in the SDGs (Sustainability Development Goals) Stars > SDGs > Reduced Inequalities category
“The Prevention Formula” by VMLY&R Lima for Alicorp
- Bronze in the Strategy Stars > Sectors > Corporate/Institution category
“Ummm…” by VMLY&R Bangkok for Boonthavorn
- Bronze in the Entertainment Video Stars > Sectors > Furniture/Household category
Taken from: https://www.vmlyr.com/awards/vmlyr-shines-bright-mad-stars
