From bohemian maximalist to uniform The Coachella Valley Music and Arts Festival isn’t just about music anymore. For years, the…
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Since its 2012 launch, the Candy Crush Saga (produced by King) has managed to engage millions of people from around…
Diego “PICO” Livachoff, founder of POTRO: “Brands should stop playing it safe if they want to produce results” Marketing executive…
Imagine this story: a little baby macaque, rejected by his mother, finds comfort in an IKEA stuffed animal. Why not…
Many materials could have a second life if given the chance. Kresse Wesling and James Henrit gave nitrile rubber hoses…
Pets are members of the family: for many, they’re children. And brands know it. For this reason, brands are increasingly…
Sephora has become Formula 1’s official beauty partner for 2026. In her debut season, Spanish driver Natalia Granada, will compete…
There is creativity and then there is health creativity In recent years, health and wellness communication has gained unprecedented relevance.…
Pill Guardian is a smart pill dispenser designed for elderly patients in remote areas, using LoRaWAN technology to ensure medication adherence without internet connectivity.
Fifteen years ago, it was almost unthinkable that TV advertising would lose its dominance. Yet, some visionaries—like Meta (formerly Facebook)—were…