Category: Marketing

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Top digital marketing trends and predictions for 2021

Top digital marketing trends and predictions for 2021

 Equality on the marketing agenda Nishma Robb (Brand and reputation marketing director, Google U.K.) Global search interest in the term ‘Black-o [...]
Only 4% of Hispanic agency executives and advertisers, generate media credibility

Only 4% of Hispanic agency executives and advertisers, generate media credibility

In the midst of the hectic global political climate, Tomilli decided to interview advertisers and managers of advertising and communications agencies [...]
The Coca-Cola Company launches the “Open like never before” initiative to support neighborhood stores in Palestina and Iraq

The Coca-Cola Company launches the “Open like never before” initiative to support neighborhood stores in Palestina and Iraq

The Coca‑Cola Company announced the launch of ‘Open Like Never Before’, a new initiative that supports neighborhood stores to keep their doors open an [...]
A landmark year of giving from Apple

A landmark year of giving from Apple

This year, kindness took on new forms. In Detroit, it came in the shape of 14,000 face masks, sewn together out of bow ties and old parade costumes, t [...]
Global brand Mary Kay appoints new CCO for the Asia Pacific

Global brand Mary Kay appoints new CCO for the Asia Pacific

Picture: Twitter Mary Kay Global Mary Kay announced the appointment of Wendy Wang as Chief Commercial Officer in the Asia Pacific region at the com [...]
Especial: Agencias del año TopFICE, Mandarina Brand Society . “Una marca relevante es una marca que antes de hablar, escucha”

Especial: Agencias del año TopFICE, Mandarina Brand Society . “Una marca relevante es una marca que antes de hablar, escucha”

Palma de Mallorca, España. Pilar Dominguez – Socia fundadora – Directora Creativa y de Estrategia y Juan Gavilán – Socio fundador – Director de Arte d [...]
Ukonwa Ojo has joined Amazon as Chief Marketing Officer for Prime Video and Amazon Studios

Ukonwa Ojo has joined Amazon as Chief Marketing Officer for Prime Video and Amazon Studios

Amazon.com, Inc has named Ukonwa Ojo as the chief marketing officer for Prime Video and Amazon Studios. Previously the CMO of M∙A∙C Cosmetics and Coty [...]
“Do you position your company by low prices? That has automatically an impact on the reputation”

“Do you position your company by low prices? That has automatically an impact on the reputation”

Berna, Switzerland. Stefan Kern / Die Schweizerische Post. What has the creative agency process been like at an in-house? Generally speaking, th [...]
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