Category: PR

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Discover the advertisers that led the ranking of Saniss Awards 2023

Discover the advertisers that led the ranking of Saniss Awards 2023

After revealing the winners of the first edition of the Saniss Awards on May 5 in Madrid, the organization presented the official ranking of advertise [...]
The Power of Loyalty in a Recession

The Power of Loyalty in a Recession

While consumers prepare for a potential downturn, your brand could be finely tuning your loyalty program. Develop a plan to keep loyal customers en [...]
How Unilever International is serving up a taste of home

How Unilever International is serving up a taste of home

Unilever International’s (UI) first Diaspora stand at Gulfood, the world’s biggest food exhibition, clearly hit a sweet spot this year, unlockin [...]
IPG-Supported Water Projects in Nepal are Complete

IPG-Supported Water Projects in Nepal are Complete

Nepal’s varied terrain makes accessing and maintaining water points especially difficult. Most water sources are far from communities, and difficult a [...]
2023 Japanese Visual Trends: Celebrating shared experiences and individual identities

2023 Japanese Visual Trends: Celebrating shared experiences and individual identities

While the worst of the global health pandemic may be behind us, its impact will remain with us for years to come. Every country and culture are adj [...]
We’re making it our business to protect and restore nature

We’re making it our business to protect and restore nature

Nature is our global life-support system – we rely on it for everything, from the air we breathe to the ingredients used to make our products . Th [...]
Use the 5 Languages of Appreciation in the Workplace

Use the 5 Languages of Appreciation in the Workplace

Employee recognition is not a one-size-fits-all. The five languages of appreciation in the workplace help managers inspire great performance and retai [...]
New Report By BBDO Asia Reveals How Asian Consumers Seek Brand Support To Confront Societal Issues.

New Report By BBDO Asia Reveals How Asian Consumers Seek Brand Support To Confront Societal Issues.

BBDO Asia, one of the leading advertising networks in Asia announced this week the release of its 13th edition of BBDO Voices titled “Brand Purpose in [...]
Upcycled Scrapboards to be auctioned for PH surfing capital benefit

Upcycled Scrapboards to be auctioned for PH surfing capital benefit

The Philippine island of Siargao is one of Asia’s leading surf destinations and was also voted the Best Island in Asia in the 2021 Conde Nast Traveler [...]
Beyond renewables: Why businesses need a dual-focused decarbonisation strategy

Beyond renewables: Why businesses need a dual-focused decarbonisation strategy

In 2016, dentsu international became a member of RE100, the global corporate renewable power initiative, and committed to sourcing 100% renewable elec [...]
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