Author: Tomilli
Key Takeaways from the 2024 Double 11 Shopping Festival for Marketers Navigating China’s Evolving E-commerce Landscape
By Tiny Hu, Corporate Communication Manager at BBDO China and Camilla Gleditsch, Head of Agency Communications.
As the dust settles on China’s 2024 [...]
1 day left for the SEO Conference Forum 2024 in Bali, Indonesia
SEOCon Forum 2024, organized by Toffee International, will take place on 4th-6th December at Trans Resort in Bali.
Discover SEOCon Bali 2024! Enhan [...]
Travel 2040: 2.4 billion reasons to get excited about the future of travel
The travel industry has faced its share of challenges, but history shows us that it's remarkably resilient. Even in the face of unforeseen events, [...]
Breakthrough with Patricia Mauchi – Integrate. Cultivate. Revolutionise
Patricia Mauchi, LATAM Client President.
What does ‘breakthrough’ mean to you?
A breakthrough is a pivotal insight or discovery that r [...]
Is Bluesky the next big thing in social media?
Bluesky, a decentralised social media platform, has seen significant growth in recent months, with its user base surpassing 20 million last week. Orig [...]
Knowledge is power: 3 ways marketers can better measure and maximise iOS App campaigns
Apple smartphone users are a big driver of mobile revenue, and marketers know it. From Q1 2023 to Q1 2024, 50% of apps increased their iOS ad spend, w [...]
The Cost of Forgiveness: ‘Second Chance’ Campaign Exposes the Deadly Consequences of Domestic Violence
Domestic violence remains a pressing issue in Thailand, with cases continuing to rise over the years. In 2018 alone, the Ministry of Public Health rep [...]
Dentsu launches Tobiras with Meta’s Advanced Analytics technology to win in the algorithmic era
Dentsu today launched Tobiras, a new solution that combines an advertiser’s first party data with Meta’s Advanced Analytics data to deliver new insigh [...]
Bridging Tradition and Modernity: BBDO China Cultivating a New Artistic Business Ecosystem for “Dunhuang Contemporary Art Museum”
BBDO China has announced a strategic partnership with Dunhuang Contemporary Art Museum to cultivate a new “artistic business ecosystem” that bridges t [...]
Luum: A New Option for Purpose-Driven Creatives
Peru’s Sacred Valley of the Incas was the first region to host the new festival format for the Luum Awards: a festival that rewards the best of purpos [...]