Category: Digitrends

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Cutting-Edge Content Capture & Display

Cutting-Edge Content Capture & Display

Written by Brian Yamada, chief innovation officer at VMLY&R and Ian Cahill, director, innovation and data at VMLY&R From advanced camera te [...]
POV: Instagram Removes Shop Tab

POV: Instagram Removes Shop Tab

Background: Instagram has announced a home screen refresh, rolling out in February, that will remove the Shop tab and reinstate the Compose button at [...]
4 key takeaways from YouTube Creator Towns

4 key takeaways from YouTube Creator Towns

Earlier this month, we hosted the fourth YouTube Creator Town in Korea. Started in 2019, YouTube Creator Town has been offering an opportunity for cre [...]
POV: WhatsApp’s New Business Search Feature

POV: WhatsApp’s New Business Search Feature

Background: WhatsApp is launching a new business search feature in five markets following a pilot in São Paulo, Brazil and the company is also testin [...]
BBDO Singapore joins forces with TikTok influencer Ng Ming Wei’s specialist agency

BBDO Singapore joins forces with TikTok influencer Ng Ming Wei’s specialist agency

BBDO Singapore and Boom Digital Media, the one-stop creative TikTok specialist, announces a new exclusive alliance to help clients and brands create n [...]
Dentsu reveals its 2023 media trends

Dentsu reveals its 2023 media trends

The economic landscape alongside consumers’ approach to content, commerce and community sets the tone for ten key media trends in 2023. London (UK [...]
Anatomy of an experiment: putting the ‘super’ in Super Thanks

Anatomy of an experiment: putting the ‘super’ in Super Thanks

By Barbara Macdonald, Product Manager, Paid Digital Goods. Editor’s note by Neal Mohan, Chief Product Officer: A lot of thought goes into all the p [...]
Learn how 4 digital leaders create unique, full-funnel customer experiences

Learn how 4 digital leaders create unique, full-funnel customer experiences

Digital channels have made it easier than ever to reach customers. That can make building and retaining loyalty difficult, which means enhancing the c [...]
Savvy brands on what grows sales: The art of creating user-first video campaigns

Savvy brands on what grows sales: The art of creating user-first video campaigns

Ashik Ashokan, head of WARC Advisory, APAC, is an award-winning strategist who has formulated brand, business, and marketing strategies for Fortune 50 [...]
5 agency executives share their top tips for online video

5 agency executives share their top tips for online video

The way people like to be entertained has changed. Their viewing habits are increasingly migrating online, with digital consumption growing by ove [...]
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