Author: Tomilli

Top 9 Applications of Generative AI for Marketers That You Can Adopt Tomorrow
Fellow marketers and communicators, the writing is on the wall: generative AI is here, and it's not a passing fad. Experts claim it's as transformativ [...]
McCann Health Dubai kicks off the year with wave of agency accolades
Esteemed honors demonstrate agency’s momentum and commitment within the Middle East
McCann Health Dubai, an IPG Health company, has been named Best [...]
CONTENT TOKYO 13th Edition
Date: Jun. 28th - 30th, 2023 - Venue: Tokyo Big Sight, Japan
CONTENT TOKYO is a comprehensive exhibition consisting of 5 specialised [...]
WPP acquires sonic branding agency amp, expanding generative AI and brand experience design offering
WPP today announces the acquisition of amp, one of the world’s leading sonic branding companies.
amp’s expertise will strengthen WPP’s offer in exp [...]
Havas Media Group bolsters global data expertise with key leadership updates
New appointments strengthen Havas Media Group’s leadership in delivering cohesive and centralized data and technology services that grow businesses an [...]
IPG Health strengthens leadership bench
Three executive appointments bolster leadership across strategy, medical and APAC
IPG Health today announced that it has elevated Sommer Bazuro, Ph [...]
Leong Wai Foong Steps Down as Chairman of BBDO Greater China to focus on his love for Music
Shanghai, China April 28th, 2023 - Leong Wai Foong, Chairman and Chief Creative Officer of BBDO Greater China, announced today that he will be steppin [...]

3 Steps marketers can take to drive B2B growth this year
Measure and make measurable
The 16th-century astronomer Galileo said, “Measure what is measurable and make measurable what is not so”. Galileo’s proc [...]
Gen Z Paradoxes
What is there to say about Generation Z that hasn’t already been said? Industry leaders, advertisers, marketers and researchers have published thousan [...]
Showheroes Group announces its expansion into Asia acquiring iVS (Intelligent Video Solutions)
Berlin, 19 April 2023 – ShowHeroes Group, a global leader in digital video, offering content, tech, and advertising solutions, continues its global gr [...]