Author: Tomilli
Get your brand noticed with the ABCDs for Awareness
To develop YouTube’s ABCDs for creative effectiveness, Google and Ipsos1 studied and deconstructed the creative elements of 17,000 ads to understand w [...]
Check out the Shortlist of Winners and Scores for WINA Dubai 2022
112 agencies from the Americas, Europe, Asia and Africa made the shortlist for the 2022 edition of the WINA Festival, with medals and high scores.
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Creativity is a great vehicle for not only building awareness, but also trust and advocacy
Vineel Agarwal, CEO, Havas Africa
Vineel has been with Havas for 15 years and has been in varied roles during that time. These roles range from cli [...]
Intership – Young Talent
We are looking for a Young Talent for CHINA, part of LLYC.
CHINA is a creative advertising agency based in Madrid. Ranked as one of the best creati [...]
Ken Frazier: A man for all seasons
I attended a lunch yesterday in Chicago to honor the Executives’ Club CEO of the Year, Ken Frazier of Merck & Co. I knew bits and pieces of his st [...]
Ilha do Mel
Calm, stunning scenery and excellent beaches make up this paradise located in Paranaguá Bay, only 130 km from Curitiba.
Ilha do Mel [...]
Ad World returns october 2022
Join 25,000+ of the world’s brightest minds in advertising to learn, share secrets and connect online.
For two days on 11-12 October 2022, Ad World w [...]
VMLY&R Strengthens Creative Department with Pakistan Talent
Hira Mohibullah Joins VMLY&R KC as ECD
After building an accomplished career in Asia, Hira Mohibullah will join VMLY&R as executive creativ [...]
WPP appoints Kyoko Matsushita as Chief Executive Officer in Japan
WPP today announces the appointment of Kyoko Matsushita as CEO in Japan. In this new role, Kyoko will be responsible for WPP’s business in Japan, stre [...]
Placing technology and performance at the forefront of media planning
Only by working with an agency that has both the expertise, global analytics and insights can digital campaigns truly become the cornerstone of a br [...]