Author: Tomilli
MediaCom leads Festival of Media Global 2022 shortlist
The network receives 50 shortlists for 21 different campaigns on behalf of 18 clients across 13 countries
MediaCom will look to retain its Agency Net [...]
How media agencies can adapt to a transformed digital landscape
We’ve all seen how completely digital technologies have changed the landscape for brands. With the dramatic rise of e-commerce, video streaming, influ [...]
Fact vs. fiction: 3 measurement myths holding back your marketing
Marketers are no strangers to storytelling. Using data to craft compelling stories that connect the brand to its customers is at the core of what they [...]
Creativity is best written in “Bold”
Mohamad Baalbaki, Co Founder & Executive Creative Director, Bold Agency
How difficult is it to found an agency?
Like any other startup struggl [...]
Meet the CRAFT Drum Jury!
Sandra Planeta, Creative Director and Founder of Planeta Design, Sweden, has been appointed as the Craft Jury President.
Joining her in evaluating [...]
Real de Catorce
The Pueblo Mágico (Magical Town) of Real de Catorce is located three and a half hours away from the eponymous capital of the state of San Luis Potosí. [...]
WARC Media 100 Names Mindshare #1 Media Agency Network for Third Consecutive Year
Mindshare, the media services company that is part of WPP, has been named the #1 Media Agency Network in the WARC Media 100 rankings for the third con [...]
Havas South Africa announces new village CEO
Havas South Africa is proud to announce the appointment of Vineel Agarwal as its new integrated Village CEO. This is a result of the group combining i [...]
Ogilvy Names Mick McCabe Global Chief Strategy Officer
Ogilvy announced today that Mick McCabe has been appointed Global Chief Strategy Officer. Deep strategic thinking is the underpinning of Ogilvy’s awar [...]
Sustainable CX: The Journey to Creating Sustainable, Inclusive, Lasting Business Growth
The biggest challenge faced by organizations today is how to continue to grow and make a profit while prioritizing being a responsible global citizen. [...]