Category: DGC ZONE
Edelman Trust Barometer
Social fabric weakens amid deepening divisions
A lack of faith in societal institutions triggered by economic anxiety, disinformation, mass-class div [...]
The CCO is the New Powerhouse Within the Enterprise
Andrea Hagelgans is Edelman’s Managing Director of U.S. Social Issues Engagement. In this role, she helps companies and CEOs navigate complex social a [...]
Mindshare Adds New Global Strategy and Innovation Leads
Mindshare, the media services company that is part of WPP and which was recently named Cannes Lions Media Network of the Year for the second time in 4 [...]
Dentsu Completes Acquisition of Tag to Grow Creative Production and Customer Transformation and Technology Capabilities
Dentsu Group Inc. today announced that it has completed the acquisition of Tag Group, the global omnichannel digital marketing production powerhouse, [...]
How to amplify your sustainability efforts through your user experience
Consumer expectations are changing, with the environmental impact of products and services becoming a key part of people’s purchasing decisions. In a [...]
Stable Diffusion – Harnessing the Creative Power of Generative AI
By James Young, Martin Staaf
BBDO WW
Generative AI is revolutionizing the way we design – offering a new set of opportunities for cont [...]
Ogilvy PR ANZ promotes a new Chief Creative Officer
Exciting people news to share from Ogilvy PR ANZ this week.
We are thrilled to announce that Miriam Wells has been promoted to Chief Creative Offic [...]
Lowe Lintas puts Prateek Bhardwaj in-charge of creative (India) in the top deck reshuffle
Mumbai, 04 May 2023: Lowe Lintas, the creative agency of MullenLowe Lintas Group, has announced the restructure of its creative leadership, with the a [...]
Leong Wai Foong Steps Down as Chairman of BBDO Greater China to focus on his love for Music
Shanghai, China April 28th, 2023 - Leong Wai Foong, Chairman and Chief Creative Officer of BBDO Greater China, announced today that he will be steppin [...]
Learn more about the judges representing Asia at the 2023 Saniss Awards
Saniss Awards, the new advertising festival that recognizes the best of health and wellness communications, selected various creative leaders working [...]