The creative power of independent agencies has a stage of its own: WINA – World Independent Advertising Awards,…
When temperatures drop, so do outings and social life. “You’re getting warmer,” a campaign launched by the well-known…
Imagine this story: a little baby macaque, rejected by his mother, finds comfort in an IKEA stuffed animal.…
True to its name, the agency Rethink, rethought how we eat french fries with ketchup and designed a…
To promote the launch of its series Dirty Business, Channel 4 shook things up with a ‘Fountain of…
In April, 2026, influencers are still a profitable option for activating or positioning brands; but with the accelerated…
Pill Guardian is a smart pill dispenser designed for elderly patients in remote areas, using LoRaWAN technology to ensure medication adherence without internet connectivity.
Fifteen years ago, it was almost unthinkable that TV advertising would lose its dominance. Yet, some visionaries—like Meta…
From bohemian maximalist to uniform The Coachella Valley Music and Arts Festival isn’t just about music anymore. For…
Pets are members of the family: for many, they’re children. And brands know it. For this reason, brands…
Do clothing items have a gender? It’s a provoking question. What was once seen as a fashion fad,…
More and more accessories are offering an added bonus. First there were smart watches, smart rings, smart glasses,…
