Author: Tomilli
Omnicom Media Group EMEA CEO Guy Marks to succeed Philippa Brown as CEO of PHD Worldwide
Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) today announced OMG CEO EMEA Guy Marks will succeed Philippa [...]
Why Test-and-Learn is a Winning Personalized Marketing Strategy
Automating test-and-learn helps businesses optimize personalized offers to improve customer experience and maximize effectiveness of marketing campaig [...]
VMLY&R employee giving program surpasses $3M milestone
Earlier this year, the VMLY&R Foundation celebrated a wonderful milestone, surpassing the $3 million mark in collective charitable contrib [...]
Weekly Prompt: ChatGPT can now search the web and other AI news
ChatGPT can now browse the internet
OpenAI announced a major update to ChatGPT this week. The chatbot can now browse the internet to provide users wi [...]
FCB Hires Dheeraj Sinha as Group CEO India & South Asia
FCB announced today important leadership succession news for its India and South Asia operations. After eight incredible years leading FCB Group [...]
Emerging advertising agency sees triumph amidst giants at Saniss Awards 2023, Madrid
Zigma8 finds itself on the podium alongside renowned names like Ogilvy, McCann, and Wunderman Thompson.
Zigma8 Advertising Agency, an emerging crea [...]
Adjusting work culture and recruitment practices may help agencies court young talent, report says
ByJasmine Sheena
Ad agencies have a lot to contend with these days: A pitching process that many describe as broken, concerns over how AI might [...]
Luum Awards Supports Important Initiative by the WWF, UNDP and GEF Corazón de la Amazonia
Four (4) professionals from the Luum Awards’ communications and marketing team traveled to San José del Guaviare to lead workshops for associations an [...]
Marketing Matters Asia 2023 (Conference)
WFA is a proud partner of Branded to present Marketing Matters (September 13), leading and moderating a series of sessions during the day. Marketing M [...]
Mindshare Adds New Global Strategy and Innovation Leads
Mindshare, the media services company that is part of WPP and which was recently named Cannes Lions Media Network of the Year for the second time in 4 [...]