A rupture from previous generations, Generation Z are ripping up the playbook for cohorts.
They are the most progressive, and responsible, generation yet. They have the tools, tenacity and self-awareness to drive the change they feel is so badly needed.
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Taken from: https://havasmediagroup.com/new-report-from-havas-media-group-explores-the-media-that-matters-for-gen-z/