Author: Tomilli
Havas Media Group North America launches activation division to integrate data, analytics, martech and investment disciplines
Mike Bregman tapped to lead new division and elevated to Chief Activation Officer
May 4, 2023 – Today, Havas Media Group announces the formation of H [...]
Vachon is celebrating its 100th anniversary
Vachon is thrilled to be celebrating 100 years of deliciousness and joy. Inspired by pictures from the last century, Cossette is putting a fun spin on [...]
How 4 brands consolidated their media buys to increase ad effectiveness and boost reach
Advertisers have ever more options for how and where to buy media. As a result, they often use multiple platforms to deliver a single campaign tha [...]
Mirinda® Unveils Vibrant new visual identity & ‘M’pactful global brand platform to inspire creativity
The new global platform, #NoFlavourLikeYourFlavour focuses on new design & digital innovation, reflecting the boldness and vibrancy of a generatio [...]
How Great Companies Are Building Leadership Training Programs
The leaders of tomorrow won’t be there if you don’t invest in them.
High-trust culture starts with great leadership.
It has outsized influence o [...]
Aim for Change – Wunderman Thompson
Bipartisan group 97Percent launches a petition only a gun owner can sign
A new campaign launched by bipartisan group 97Percent Advocacy and Wunde [...]
Check out the best of the health creative world at Saniss 2023
The winners’ list for the first major edition of the Saniss Awards, the new creative festival that awards the best Health & Wellness communication [...]
California’s most surreal beaches
Featuring purple sand, a cove characterised by multicoloured glass pebbles, and Hollywood superstars, here is our guide to some of the most weird and [...]
A winning streak: AKQA wins ten Webby Awards
Nike’s Never Done Evolving has won the Webby Award for Virtual Technical Achievement, alongside Nike’s Runners Helping Runners and Coca-Cola’s Taste t [...]
POV: YouTube AI-Powered Music Ad Solutions
Background:
YouTube is set to launch two new AI-powered music ad solutions aimed at helping advertisers connect with Gen Z audiences.
Details and Im [...]