Category: Marketing
MediaCom has picked up three prestigious prizes at the Cannes Lions, including a Gold Lion for its work on the 25th anniversary of Pokémon
The Pokémon P25 Music campaign for the The Pokémon Company International picked up a Gold Entertainment Lion for Music, Brand Partnership/Endorsement [...]

Starcom was honored as Agency of the Year in the AlconU Marketing Awards
Starcom was chosen as Agency of the Year through a competitive internal agency evaluation process, which included 13 of Alcon’s top agencies across th [...]
BBDO Named Fast Company’s 2021 World’s Most Innovative Companies For The Fourth Year In A Row
NEW YORK, /PRNewswire/ — BBDO has been named to Fast Company‘s prestigious annual list of the World’s Most Innovative Companies for 2021, among the t [...]
MediaPost Search & Performance Insider Summit
June 14 - 15, 2021
Virtual & IN-Person Event
The digital marketing ecosystem has accelerated five years in seven months of crisis. ECommerce [...]
AT THE TOP OF HER GAME: VMLY&R LEADER HONORED WITH MM+M PINNACLE AWARD
Medical, Marketing and Media (MM+M) has honored Louisa Holland, executive director, science and learning at VMLY&R, as one of 20 honorees in its i [...]
P&G Widens the Screen to Give a Full Picture of Black Life in Beautiful Film
The film and additional content at www.pg.com/widenthescreen helps people learn about how disparities in representation behind the camera lead to misr [...]
Top digital marketing trends and predictions for 2021
Preparing for marketing in a cookieless world
Paul Coffey (Director Platforms, Partnerships & Privacy), EMEA Google.
Measurement is more imp [...]
Politics and brands: a dangerous mix
Michael Jordan, the great sports icon athlete, who represents the American dream, is prudent and avoids talking about politics. It rarely does, but .. [...]
Only 4% of Hispanic agency executives and advertisers, generate media credibility
In the midst of the hectic global political climate, Tomilli decided to interview advertisers and managers of advertising and communications agencies [...]

Siemens USA Launches Innovative Cybersecurity Analytics Lab to Help Protect America’s Operational Technology
New mobile cybersecurity R&D lab adds the ability to conduct remote and onsite testing at operational facilities to identify potential vulnerabili [...]