Category: Marketing
On our minds – and on your radar
What should companies watch out for as this year unfurls? Marie Stafford at WPP’s Wunderman Thompson Intelligence bundles up dozens of trends into fiv [...]
Samsung and Vodafone Continue To Lead Open RAN Innovation Across Europe
After their successful U.K. launch, Samsung and Vodafone begin to advance next-generation 5G Open RAN networks across Germany and Spain
Samsung Elect [...]
Ogilvy Consulting Named in FT’s Top Management Consultants 2023
The Financial Times Statista Leading Management Consultants list of 2023 that ranks the world’s best Management Consultants, has included Ogilvy Consu [...]
Tom Moore Promoted to UK Head of Commerce
Agency continues to power up commerce strength in the UK
VMLY&R has announced the promotion of Tom Moore to the newly created position of Head of [...]
Unlocking the Potential in Halfords’ Digital Platform
London, UK. 10th January 2023: The UK’s leading provider of motoring and cycling services and products, appoint Wunderman Thompson Commerce as their s [...]
Nestlé’s CMO shares her strategy for accelerating digital transformation at scale
Digital transformation is a journey, not a destination. While every journey will be different, we can learn from leading brands as they advance th [...]
How Will Gen Z Approach the Holiday Season
Earlier this year, I led a global study into gen Z, along with Livity, to shed light on the shape and power of the future shopper. We surveyed 2,550 p [...]
Black Friday Spend to Decline by Up to 50% Due to Cost-of-Living Crisis
But Amazon and online set to dominate as consumers hunt from home for the best deals ahead of Christmas.
The ongoing cost-of-living crisis, rising [...]
Brands put Customer Relationships at Risk, Merkle Research Reveals How Customer Data Strategies Play a Crucial Role
Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, released its Q3 2022 Customer Engagement Report [...]
Transforming the future of automotive marketing
We are revolutionising automotive communication and ecommerce using photo-realistic, real-time assets, delivered through Omniverse Cloud TM
Working [...]