Author: Tomilli
Digital advertising to exceed 60% of global adspend in 2022
Retailer media advertising to grow from US$77bn this year to US$143bn in 2024
Social media adspend to overtake TV next year
Online video to [...]
Mindshare Refreshes Brand Identity as Next Step in its Transformation
New York, London, Singapore, Shanghai, December 15th, 2021: Mindshare, the media services company that is part of WPP, has refreshed its brand identit [...]
We believe that craft matters
Josh Usheroff, Producer, Black Box Productions
Josh Usheroff is a producer, director and cinematographer at Black Box Productions in Montreal. He s [...]
CES 2022: Trends, Exhibits and Innovations
CES 2022 showcased the latest and greatest technology that will shape the rest of the year's trends. Returning ‘home’ to Las Vegas, CES welcomed well [...]
Global lessons from eCommerce’s peak period
eCommerce is often seen as something that happens in individual countries, with little connection across markets and cultures. The truth, of course, i [...]
Fin Comms: Five Predictions for 2022
After a tumultuous 3Q21, businesses are likely to face more financial challenges and changes in 2022. Our Ketchum Fin Comms team share their predictio [...]
R/GA Powers Brand Design & Consulting with New Leadership
Jackson Parsey and Cook to elevate the practice’s offering
In an effort to propel its Brand Design & Co [...]
Portraits of change: the new economy
How changes in customer behaviour have altered culture, the economy and the marketing and advertising industries
Some changes in customer behaviour [...]
Merkle Shares Key Consumer Trends for Marketers in Latest Media Insights Report
Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management (CXM) company, has released its 2022 Q1 Media Ins [...]
Conversation isn’t one-sided
James Sadler, Executive Creative Director, TAXI
James has been creating award-winning, results-driven work on both sides of the Atlantic for the pa [...]