Category: DGC ZONE

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The Creative Essentials of EVP Head of Design, Alisa Wolfson

The Creative Essentials of EVP Head of Design, Alisa Wolfson

For EVP Head of Design, Alisa Wolfson, “design makes the complicated simple. It’s everything. And I feel everything around me.” Alisa is energized wh [...]
Alkemy is not just a cool word, it’s a way of working

Alkemy is not just a cool word, it’s a way of working

Jan Mattassi and Marco Tironi, Executive Creative Directors, Alkemy. Why "Alkemy"? As we like repeating every time the question rises, Alkemy is n [...]
Be sensitive. Be authentic. Be humane. Be human.

Be sensitive. Be authentic. Be humane. Be human.

Teresa Makori, Associate Creative Director, Dentsu, Isobar Kenya Follow your intuition. Find the truth. Create good work. Make an impact. For th [...]
Finding leadership: My journey so far

Finding leadership: My journey so far

My week at Insead, as part of the IWF Fellow Program—which I talked about here—has further enriched me as a person and as a professional. I went into [...]
Leo Burnett’s top creative leaders virtually gathered at the Global Product Committee to judge the agency’s latest work on the HumanKind scale

Leo Burnett’s top creative leaders virtually gathered at the Global Product Committee to judge the agency’s latest work on the HumanKind scale

A few times each year, Leo Burnett’s creative leaders from around the world convene to review the agency’s latest creative campaigns and new client wo [...]
“Technological innovation is reaching an exponential point in which every year it doubles its growth”

“Technological innovation is reaching an exponential point in which every year it doubles its growth”

Attiki, Athens. Interweave Senior Leadership Team at Interweave Agency: Aigli Balamatsi, CEO & Executive Strategy Director Andreas Hatzif [...]
The Way I See It: Guillermo Vega, CCO Saatchi & Saatchi London

The Way I See It: Guillermo Vega, CCO Saatchi & Saatchi London

Guillermo Vega, multi-award winning CCO of Saatchi & Saatchi London, is a man in a hurry. His career includes setting up and growing W+K Sao Paulo [...]
OMD selected for the Creative Strategy and Media jury at Cannes Lions 2021

OMD selected for the Creative Strategy and Media jury at Cannes Lions 2021

Cannes Lions has announced its jury members for this year’s Festival of Creativity with Chrissie Hanson, Global Chief Strategy Officer, OMD Worldwide  [...]
Chaka Sobhani elevated to Global Chief Creative Officer of Leo Burnett

Chaka Sobhani elevated to Global Chief Creative Officer of Leo Burnett

Sobhani retains role as Chief Creative Officer of Leo Burnett London Thursday 13th May 2021 (London): Highly-awarded creative leader, Chaka Sobhani [...]
It’s important for every campaign to have a relatable, yet memorable message

It’s important for every campaign to have a relatable, yet memorable message

Grand Forks, USA. Dave Gilbert CCO at Stray Media Group. Why is creativity a boost for Stray Media Group? Creativity is at the foundation of wha [...]
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