Author: Tomilli
Merkle B2B Recognized as Top Agency Network in 2022 B2B Marketing Report
Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, today announced that its global B2B marketing o [...]
People have changed the way they shop. Have you changed the way you sell?
In the last few years, people have become more thoughtful, conscientious, and even creative in the way they buy products. With shopping behavior shift [...]
Omnicom to Present at the J.P. Morgan Technology, Media and Telecom Conference
Omnicom Group Inc. (NYSE: OMC) announced that it will present at the 50th Annual J.P. Morgan Global Technology, Media and Communications Con [...]
Omnicom’s Credera Continues Global Expansion with San Francisco Bay Area Office Launch
Credera, a global boutique consulting firm focused on strategy, innovation, data, and technology, today announced the launch of a new office in the Sa [...]
Maximize the Potential of Your Customer Experience Investments
Customer Experience (CX) is critical to every organization’s success. It impacts the ability to generate revenue, reduce costs, mobilize employees and [...]
iProspect snaps up Josh Dwiggins as new Global Chief Client Strategy Officer
Today, iProspect, a dentsu company, announces the appointment of Josh Dwiggins to its global leadership team as Global Chief Client Strategy Officer. [...]
To Engage or Not: Responding to Issues Outside Your Business
Companies and brands are more likely these days to take stands on social and political issues outside their core areas of business. When they don’t, s [...]
Wingstop Introduces Limited-Time Flavor, Blazed & Glazed, Inspired by 4/20
Leo Burnett partnered with Wingstop to give cannabis-loving fans a limited-edition smoky and herbal flavor experience in restaurants nationwide.
To c [...]
POV: Netflix to Introduce Ads
Details and Implications
Netflix has amassed nearly 222 million customers globally, but subscriber growth has reversed, with 200,000 subscribers leav [...]
Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
Merkle (www.merkleinc.com), dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, has formally [...]