Author: Tomilli
Edelman appoints new creative & strategic leadership in the U.S.
Edelman is announcing two new leadership appointments in the U.S., elevating Jordan Atlas to Chief Creative Officer and Melle Hock to Chief Strategy O [...]
Apes, Beanie Babies and Communities – The ABCs of NFTs
Why were we so obsessed with buying Beanie Babies? What was the actual value behind owning a stuffed animal that prompts someone to spend thousands of [...]
Ogilvy Names Mick McCabe Global Chief Strategy Officer
Ogilvy announced today that Mick McCabe has been appointed Global Chief Strategy Officer. Deep strategic thinking is the underpinning of Ogilvy’s awar [...]
POV: Insta Chronological
Background
Following constant requests from many of its users and regulatory heat on the impact of algorithms on society, Instagram has reinstated th [...]
Klarna appoints MediaCom as global media agency of record
The appointment of MediaCom to the account follows a competitive pitch.
Buy-now, pay-later app Klarna has appointed MediaCom as its glo [...]
Shopstreaming: The Next Big Thing in Commerce
With the acceleration of digital commerce, social media has evolved from a place for the virtual community to connect to a vital tool to help drive bu [...]
Career Lab Spotlight: SeVohn Hunter
In 2021, SeVohn attended more Career Lab modules than any other Burnetter. She's a true Creative Maker passionate about growing her toolbox and contin [...]
Buick Launches “See Her Greatness” Campaign for NCAA March Madness
Over 40% of athletes are women, but they get less than 10% of media coverage. To kick off March Madness during Women’s History Month, Leo Burnett laun [...]
Stream full seasons of TV for free on YouTube
More people are choosing to experience YouTube on the big screen with friends and family. In fact, according to Nielsen, YouTube reached over 135 mill [...]
Merkle Expands Partnership with Snowflake, Achieving Select Tier Partner Status
Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, today announced it has achieved Select Tier Par [...]