Author: Tomilli
Stephan Winter becomes Chief Strategy Officer of PHD Germany
Stephan Winter joins CEO Sabine Knöpfel-Ruth’s C-level management team at media agency PHD Germany with immediate effect
Frankfurt/Düsseldorf, 03.0 [...]
The Power of Loyalty in a Recession
While consumers prepare for a potential downturn, your brand could be finely tuning your loyalty program.
Develop a plan to keep loyal customers en [...]
POV: Meta Bringing AR Ads to Reels
Background:
At the IAB NewFronts in New York this week, Meta announced it is bringing Augmented Reality to Reels Ads and Facebook Stories, as well as [...]
Rotterdam: a city rebuilt from rubble
On May 14th, 1940, Rotterdam was flattened in an aerial bombardment that left only three buildings standing. But within four days, plans were afoot to [...]
PepsiCo Chief Corporate Affairs Officer Roberto Azevedo to Retire in June; PepsiCo Prepares for Incoming Chief Corporate Affairs Officer Stephen Kehoe
PURCHASE, N.Y., April 27, 2023 /PRNewswire/ -- PepsiCo, Inc. (NASDAQ: PEP) today announced that Roberto Azevedo, Chief Corporate Affairs Officer and C [...]
Check out the best of the health creative world at Saniss 2023
The winners’ list for the first major edition of the Saniss Awards, the new creative festival that awards the best Health & Wellness communication [...]
Behind the brand: Axe – the world’s No.1 men’s fragrance brand
How Axe became a global bestseller and the new G.O.A.T. of male grooming for Generation Z everywhere.
How it started
It’s three decades since [...]
McDonald’s and Leo Burnett Italia Launch TableToGo for Milan Design Week 2023
TableToGo is an innovative dining solution that aims to create the biggest open-air McDonald's ever, responding to consumers' need for freedom and [...]
Flavor Saver – Wunderman Thompson
Hoeksche Chips’ world-first packaging design can change the world. Of flavor.
Today, an invention the world didn’t know they needed has been un [...]
EssenceMediacom wins award for workplace wellbeing
EssenceMediacom’s global rollout of its Mental Health Allies scheme has been honoured at the UK’s Make A Difference Awards, winning the prize for Best [...]