Category: Marketing
Edelman Launches The Edelman Trust Institute, A Global Center For The Study Of Trust
New York—Building on more than two decades of leadership measuring and reporting on institutional trust, Edelman today launched the Edelman Trust Inst [...]
BBDO Named Fast Company’s 2021 World’s Most Innovative Companies For The Fourth Year In A Row
NEW YORK, /PRNewswire/ -- BBDO has been named to Fast Company's prestigious annual list of the World's Most Innovative Companies for 2021, among the [...]
The Content Conference Of The Year
CONTENTDAY WILL TAKE PLACE ON SEPTEMBER 9, 2021
The ContentDay is not only the coolest, but also the most exclusive content conference in Austria a [...]
Publicis Groupe and the trade desk join forces to champion new approach to privacy-first identity and personalization at scale in a cookie-less world
Publicis Groupe, Paris, today announced that they are joining forces to ensure their advertising clients can continue to build direct and individual r [...]
Top digital marketing trends and predictions for 2021
Preparing for marketing in a cookieless world
Paul Coffey (Director Platforms, Partnerships & Privacy), EMEA Google.
Measurement is more imp [...]
Sappi appoints Marco Eikelenboom as Chief Executive Officer of its European operations
Sappi Limited, a global leader in dissolving wood pulp as well as graphic, packaging and speciality papers and biomaterials, today announced that Marc [...]
Especial: Agencias del año TopFICE, Mandarina Brand Society . “Una marca relevante es una marca que antes de hablar, escucha”
Palma de Mallorca, España. Pilar Dominguez – Socia fundadora – Directora Creativa y de Estrategia y Juan Gavilán – Socio fundador – Director de Arte d [...]
Ukonwa Ojo has joined Amazon as Chief Marketing Officer for Prime Video and Amazon Studios
Amazon.com, Inc has named Ukonwa Ojo as the chief marketing officer for Prime Video and Amazon Studios. Previously the CMO of M∙A∙C Cosmetics and Coty [...]
“Do you position your company by low prices? That has automatically an impact on the reputation”
Berna, Switzerland. Stefan Kern / Die Schweizerische Post.
What has the creative agency process been like at an in-house?
Generally speaking, th [...]