Category: Marketing
MediaCom has picked up three prestigious prizes at the Cannes Lions, including a Gold Lion for its work on the 25th anniversary of Pokémon
The Pokémon P25 Music campaign for the The Pokémon Company International picked up a Gold Entertainment Lion for Music, Brand Partnership/Endorsement [...]
Mindshare Helps UNICEF Reach G7 Leaders with Message to Donate 20% of Vaccines
London, 10th June 2021: Mindshare, the media network that is part of WPP, has partnered with UNICEF Globally to launch a campaign targeting the G7 Lea [...]
Starcom today announced it has been appointed to handle TV media buying for online marketplace, Vinted, since April, in the UK
Founded in 2008, Vinted boasts a community of more than 45 million members across 14 countries globally, including over 1 million in the UK alone, wit [...]
Edelman Launches The Edelman Trust Institute, A Global Center For The Study Of Trust
New York—Building on more than two decades of leadership measuring and reporting on institutional trust, Edelman today launched the Edelman Trust Inst [...]
BBDO Named Fast Company’s 2021 World’s Most Innovative Companies For The Fourth Year In A Row
NEW YORK, /PRNewswire/ -- BBDO has been named to Fast Company's prestigious annual list of the World's Most Innovative Companies for 2021, among the [...]
The Content Conference Of The Year
CONTENTDAY WILL TAKE PLACE ON SEPTEMBER 9, 2021
The ContentDay is not only the coolest, but also the most exclusive content conference in Austria a [...]
Publicis Groupe and the trade desk join forces to champion new approach to privacy-first identity and personalization at scale in a cookie-less world
Publicis Groupe, Paris, today announced that they are joining forces to ensure their advertising clients can continue to build direct and individual r [...]
Top digital marketing trends and predictions for 2021
Preparing for marketing in a cookieless world
Paul Coffey (Director Platforms, Partnerships & Privacy), EMEA Google.
Measurement is more imp [...]
Sappi appoints Marco Eikelenboom as Chief Executive Officer of its European operations
Sappi Limited, a global leader in dissolving wood pulp as well as graphic, packaging and speciality papers and biomaterials, today announced that Marc [...]
Especial: Agencias del año TopFICE, Mandarina Brand Society . “Una marca relevante es una marca que antes de hablar, escucha”
Palma de Mallorca, España. Pilar Dominguez – Socia fundadora – Directora Creativa y de Estrategia y Juan Gavilán – Socio fundador – Director de Arte d [...]