The Consumer Health division of Bayer has selected Interpublic as the global agency partner for all creative, production and media, responsible for ma [...]
Mcdonald’s and Kappa unveil sporty capsule collection with campaign created by DDB paris
McDonald’s France, partner of Ligue 1 and a brand deeply rooted in French popular culture, and Kappa, a key reference in streetwear and sports lifesty [...]
Wayfair’s CMO is redefining retail with an AI-powered customer journey
All eyes are on CMOs in the AI era. With the future of companies dependent on the success of AI investments, getting change management right is a defi [...]
Embracing Hyper-Personalisation: The Next Frontier For Customer Relationships
Ted Wallace-Williams, Associate Creative Technology Director
In the earliest days of commerce—when your butcher, baker, and candlestick maker were yo [...]
Following the recent launch of the Apple Arcade exclusive NFL Retro Bowl ’26, the service adds another highly anticipated game for [...]
The shortlist for the 2025 DCM Awards has been announced, and we're thrilled to have been recognised not only for exceptional camp [...]
FCB has been awarded Silver in the Global Network of the Year – Creative/Advertising category at the Campaign Global Agency of the [...]
This week we have introduced a wave of purpose-built datacenters and infrastructure investments we are making around the world to [...]
AI isn’t just writing poems or suggesting meal plans anymore — it’s bringing new possibilities for science and what we know [...]
By Matt Willifer, Chief Strategy Officer, Carat UK
In this series of articles, I’ve written about architecting algorithms accor [...]
Debbie Weinstein is president of Google for Europe, the Middle East, and Africa (EMEA). She works with business leaders and govern [...]
Instagram adds "Testimonials" to enhance partnership ads
Instagram has added "Testimonials" to its Partnership Ads, offering crea [...]
The next phase of the AI revolution is coming. WPP’s Chief AI Officer Daniel Hulme explores how businesses can cut through the hyp [...]
Horizon Media Holdings and Havas today announced the formation of Horizon Global, a new joint venture that brings together two of [...]
BY: Paul Aaron, Co-Founder and CEO of Addition
Brands have always operated with an inherent delay.
Strategic deliberatio [...]
WPP plc (LSE/NYSE: WPP) announced that Cindy Rose has been appointed as Chief Executive Officer (CEO) of the Company, effective 1 [...]
The Board of WPP plc (LSE/NYSE: WPP) announced that Mark Read, Chief Executive Officer (CEO), will retire from the Board and as CE [...]
Conrad moves into the CEO role 18 months after joining and has prioritized a results-driven approach that focuses on client growth [...]
In a move that reflects the importance of New Zealand as a growth market, Omnicom Media Group (OMG), the media services division o [...]
Choosing the Right Intelligence for the Right Job
AI is everywhere. The latest McKinsey survey on the state of AI found that 78% of organizations were using AI in at least one business function, up fr [...]
Cyril Louis appointed Executive Creative Director for AKQA MENA
AKQA is pleased to announce the appointment of Cyril Louis as Executive Creative Director for the Middle East and North Africa. His appointment marks [...]
Marcin Sosiński is Inducted as the Newest Member of the Golden Drum Hall of Fame
It is our great honour to welcome Marcin Sosiński, Chief Creative Officer of Dentsu Creative Poland & CEE, as the newest member of the Golden Drum [...]
Luum: The creative festival that dared to present its judges like no other
Geneva, Switzerland – Bangkok, Thailand, June 2025 — In its fifth edition, the Luum Awards, the international festival that awards purpose-driven crea [...]
Omnicom Group Inc. (“Omnicom”) (NYSE: OMC) and The Interpublic Group of Companies, Inc. (“IPG”) (NYSE: IPG) today announced that t [...]
Integrated appointment spans 23 markets, activating “Networked Intelligence” model at scale
Dentsu is proud to announce a signif [...]
AKQA is pleased to welcome Carla Petersen as Executive Director of AI Transformation and William Lidstone as Executive Director of [...]
Fine Dining - World
When you’re looking for the crème-de-la-crème, these are the places worth getting on the waitlist for. Think: white tablecloths, best-in-class chefs, and unforgettable bites.
The Travelers’ Choice Awards Best of the Best title celebrates the highest level of excellence in travel. It’s awarded to those who receive a high volu [...]
Daniella Moros, known by her artistic name, La Moros, dazzled with her musical proposal at the WINA 2025 Awards ceremony, held at the iconic Ushuaïa Ibiza.
With her unique style of folktronic muic, La Moros offers a sound that fuses electronic beats with ancestral instruments and a voice that embraces, guides and awakens.
Her presentation was m [...]
Diana Ciliberti, the creator of "Atomic Sounds," brought her voice to the stage of the 2025 WINA Festival, held at the iconic Ushuaïa in Ibiza, Spain. On a night of mystical vibrations and deep connections, her voice became a channel of collective transformation.
With a repertoire that included the songs "Mística," "Suelta," "El Paraíso," and "L [...]
Retail Media is transforming the future of how we advertise, sell and shop. As Retailers become media owners and advertisers learn to navigate new tec [...]