Author: Tomilli
The Impact of AI on Marketing: From Algorithms to Artistry
The potential of AI is captivating; the hype surrounding it undeniable. Its world-changing capability, coupled with the speed at which it has improved [...]
Jaw Drops, Heart Swells, and Goosebumps are New Brand Metrics
‘The Age of Re-Enchantment’ outlines emerging trends and opportunities for brands seeking to connect with consumers in an uncertain world
Wunde [...]
Behind the brand: LUX celebrates its centenary in style
Since its US launch in 1923, LUX soap has been advertised by Marilyn Monroe, launched in over 100 countries and become the world’s No.1 fragrance skin [...]
WINA Shortlist 2023
Agencies from the Americas, Asia, the Middle East and Europe are featured on the list of winners of the 2023 WINA Festival. The awards ceremony will t [...]
CEO Larissa Vince of TBWA/London talks about disruptive thinking
In the latest episode of The Places We'll Go Show, our CEO Larissa Vince sat down with Mark Evans and Ritchie Mehta to discuss how disruptive thinking [...]
IPG Health boosts its offering in Italy with FCB Health Vybe and McCann Health Boot
New and expanded strategic affiliate partnerships strengthen network’s presence
IPG Health, the world’s leading global healthcare m [...]
Wunderman Thompson Partners with Level Access
Partnership will further empower Wunderman Thompson to create digital experiences that are accessible for all
Wunderman Thompson today announced its [...]
IAB Europe Releases Guide to Attention in Digital Marketing
18 May 2023 Brussels, Belgium – Advertising is nothing without an attentive audience. However, with consumers exposed to thousands of ads daily, secur [...]
Join Us in Doing Acts of Good to Help Communities Grow
Nominations Open for the 2023 Acts of Good Awards.
Whether it’s supporting hygiene education, providing life’s necessities or del [...]
Four consumer trends you need to know in 2023
What is shaping our consumption and habits right now?
Over the past couple of years, Danes have gone through some major behavioural changes. We rarel [...]